Starting an Independent Record Label
Starting an Independent Record Label
Introduction
Throughout these four chapters I will be discussing how to start your own record label.
Part one will be talking about how to get started, like what a record company does.
Part two will be talking about setting up the actual label, like record deals, contracts that you will need, and making your business plan.
Part 3 will be discussing how to find the group you will represent, like what to look for in an artist, what is the artist looking for, and indentifying your market.
Part 4 will be the production and part 5 will be the marketing and distribution, like creating the recording, finding a recording studio, mixing and mastering, and manufacturing and packaging. And what marketing is, finding your market, types of distribution and what they do.
Chapter 1
What Does a Record Label Do
The record company’s main priority is to create and sell records. A record label will need to carry out marketing studies to decide the type of customers that will like the product. Then the label will promote the record to persuade those customers to buy it.
Record companies promote their artist’s records through advertising, such as magazines, radio, television, and the Internet, basically all types of media. Labels can also increase their sales in shops like HMV.
For smaller labels they don’t tend to have a smaller promotional budgets. Which would mean they might have to find other ways to promote their artists records. The most constructive way would be selling them at live performances. it would be more profitable that way.
There are a few things that a label shouldn’t do. The record company’s is to promote and sell the artist’s record, not to develop an artist. So you are looking for somebody with experience with recording and performing live along with talent. With a band like this would let you put more time and money to promoting records.
Don’t attempt to create a label were you wont be able to give
Introduction
Throughout these four chapters I will be discussing how to start your own record label.
Part one will be talking about how to get started, like what a record company does.
Part two will be talking about setting up the actual label, like record deals, contracts that you will need, and making your business plan.
Part 3 will be discussing how to find the group you will represent, like what to look for in an artist, what is the artist looking for, and indentifying your market.
Part 4 will be the production and part 5 will be the marketing and distribution, like creating the recording, finding a recording studio, mixing and mastering, and manufacturing and packaging. And what marketing is, finding your market, types of distribution and what they do.
Chapter 1
What Does a Record Label Do
The record company’s main priority is to create and sell records. A record label will need to carry out marketing studies to decide the type of customers that will like the product. Then the label will promote the record to persuade those customers to buy it.
Record companies promote their artist’s records through advertising, such as magazines, radio, television, and the Internet, basically all types of media. Labels can also increase their sales in shops like HMV.
For smaller labels they don’t tend to have a smaller promotional budgets. Which would mean they might have to find other ways to promote their artists records. The most constructive way would be selling them at live performances. it would be more profitable that way.
There are a few things that a label shouldn’t do. The record company’s is to promote and sell the artist’s record, not to develop an artist. So you are looking for somebody with experience with recording and performing live along with talent. With a band like this would let you put more time and money to promoting records.
Don’t attempt to create a label were you wont be able to give