Introduction 2
Steve Jobs: often called Silicon valley pioneer and the author of unique leadership ideas 3 Brand fanaticism and radical customer devotion 4 Jobsí transformational leadership 5 Perfectionism, egoism and creating ëkilling productsí 5 Trust in success and the chosen strategy 7 Summary 7 Jobsí leadership ideas within hospitality industry 8 Conclusion 11
1
Leadership: Steve Jobs
The aim of the work is to consider the leadership style of the Apple's CEO Steve Jobs through the analysis of the articles and works connected with his business activity; it is also necessary to contemplate on the way his leadership style and ideas can be applied within hospitality industry.
Introduction
Leadership ideas at present acquire new meaning in the hospitality industry; leadership is subjected to close research from the theoretical and practical viewpoints, as well as from the viewpoint of its relevance and application to the hotel and hospitality business in general. It has become evident, that hospitality industry needs talented leaders no less than other economic and business areas, but as far as hospitality sector possesses very peculiar features, and is concentrated on providing its customers with unique services, leadership in this sector is not universal, but is clear that leadership ideas taken from other prominent enterprises and personalities can be used, modified and applied to the sphere of hospitality business. This paper is an attempt to analyze one of the prominent leaders of the present time through the key features, which make him that prominent, and to see, whether and how these features can be used for the improved performance in the hospitality sector. The key issues to be analyzed are what personal and business characteristics the leader possesses and should possess in hospitality business to make it stably profitable, recognizable and trusted through the application of the leadership style peculiar of Steve Jobs, the