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Subway Swot Analysis

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Subway Swot Analysis
Economic

1. as The Economic Times let us know last year, Subway was looking to open 1000 unit franchises in India by 2015 [ET, May 1, 2012. Web.]. If the managements are looking for an expansion, there is certainly room for developing your business!

SUBWAY® Eat Fresh Live Green
The SUBWAY® brand is committed to making SUBWAY® restaurants and operations as environmentally and socially responsible as possible. The brand strives to conduct business in a way that creates profit for franchisees while minimizing the impact the business has on the environment and improving the lives of SUBWAY® customers, employees, franchisees,vendors and communities world-wide.
The company provides: * Access to formulas and operational systems * Store design and equipment ordering guidance * Training program * Operations manual * Representative on-site during opening * Periodic evaluations and ongoing support
Informative publications

Economical Environment All businesses are affected by national and global economic factors. The climate of the economy dictates how consumers, suppliers and other organisational stakeholders such as suppliers and creditors behave within society. As the economy is in a recession due to the financial crisis right now, it has the impact on the potential customers that they generally have less money to spend. Due to that fact, people might tend to keep the money in their pockets and cut down on expenses in their everyday life. One consequence may be that they reduce or cut down on restaurant visits. That can be seen as an advantage that they reduce visits to more expensive restaurants and instead visit less expensive fast food chains. In that an opportunity would arise for fast food chains like Subway. People do not want to renounce totally to go out for lunch or dinner and therefore they might choose 34more affordable places. Besides that, compared to other

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