Superbowl Myths

The Superbowl, one of the most anticapated events of the year, is capable of being one of the all time greatest myths ever. It is an awe inspiring event that captivates viewers once a year, leaving them anticipating for an even greater event the following year. The Superbowl is a conglomerate of highly intensified passions shared by the vast part of society. The game itself embodies the feelings and the current values shown by society. According to Joseph Campbell's four functions that are a neccessity for a "properly operating" myth, the superbowl is an excellent candidate to become the myth that will give foundation to the future generation. The Superbowl is an essential and important aspect of American society. The event coincides
The norms and standards of society go unnoticed by many athletes throughout the country, who believe that the game acts as a platform for the expression of their own individuality. As every fans are awed by each and every personality that walks the field, a greater amount of influence is granted to the athletes. They are shown as "respectable" figures that are equivalant to our modern day gods. This thought process is an exact depiction of Campbell's third rule. By putting an extremely god like sterotype on athletes we are creating a social order where athletes are the elites. Other qualifications that are needed for a progressive society areleft behind and the vast majority of society dreams of becoming a world famous athlete. It's not that athletes aren't great, just that their shouldn't be so much commotion for a career which may as well last a few short
These ads literally affect how an individual proceeds to carry on with his life. Campbell's final function for a myth, is that the myth should be able to impress on the learner a guide of how one should carry on with life. The ads depicted in the superbowl are precisely that. Each ad is perfectly created so as to leave a lasting impression on the viewer, that will in some shape or form influence the viewers future decisions. Knowing that a considerable amount of time i sspent showing thes ads, it can be infered that their are an endless amount of decisions to be made that will impact the decison of the