Such a term as sustainability is discussed by many policy-makers, engineers, and scientists who try to work out the policies that can decrease the influence of human activities on nature. Very often, this term is described as the ability to function independently. Moreover, this notion implies that individuals should take several actions in order to become less vulnerable to the changes in external environment. This paper is aimed at showing that it is critical for people to become more sustainable because in this way they can better adjust to economic problems, environmental challenges, and social changes. This is the main thesis that should be elaborated. When speaking about this topic, one should focus on such issues the adoption of alternative energy technologies and the use of products which enable people to reduce various threats to the environment. These are the main questions that should be examined more closely.
Overall, the idea of sustainability began to be used widely in the sixties and seventies (Ricketts 20). At that time, people became aware about various threats that manufacturing enterprises could pose to the environment. For example, one can speak about the indiscriminate use of pesticides which can pollute soil or water and pose risks to the health of people (Ricketts 21). These concerns led to the adoption of various laws aimed at protecting the environment. For instance, one can mention the Clean Water Act or the Wilderness Act (Ricketts 21). These legislative acts were supposed to reduce the impact of human activities on the environment. It should be born in mind that the idea of sustainability enjoyed significant popularity among people who “opposed to the prevailing structures of society and drawn to voluntaristic associations with weak internal authority” (Ricketts 22). Among them, one can distinguish students who believed that individuals were obliged protect the society from various risks such air
Cited: Delucchi, Mark A., and Mark Z. Jacobson. "Meeting The World’S Energy Needs Entirely With Wind, Water, And Solar Power." Bulletin Of The Atomic Scientists 69.4 (2013): 30-40. Academic Search Premier. Web. 19 Oct. 2013. Kuzyk, Les W. "Ecological And Carbon Footprint By Consumption And Income In GIS: Down To A Census Village Scale." Local Environment 16.9 (2011): 871-886. Academic Search Premier. Web. 22 Oct. 2013. Ricketts, Glenn. "The Roots Of Sustainability." Academic Questions 23.1 (2010): 20- 53. Academic Search Premier. Web. 19 Oct. 2013. Verbeke, Alan. International Business Strategy, Cambridge: Cambridge University Press, 2013. Print.