Preview

Swot Analysis

Satisfactory Essays
Open Document
Open Document
330 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Swot Analysis
SWOT Analysis- New Orleans Saints

DeVry University

The organization that I have chosen to do my SWOT analysis on is the New Orleans Saints football team. They are among the most successful teams of this decade but not ranked very high as far as most lucrative organizations in the National Football League. They are currently ranked 23rd among the 30 active teams in the national football league. The organization was formed and became a professional football team in 1967. The team got its nickname due to its founding being on All Saints Day on November 1, 1967. The team initially one of the weaker franchises in the league. It didn’t win many games and struggled to sell out games. They have won one Super Bowl title, 5 Division Championships, and made only 9 playoff appearances in its 46 year existence. The ultimate goal of this organization is to win football games and generate revenue by selling tickets and merchandise. Some of the strengths that the Saints currently have are a strong roster which will help them achieve this goal. They have Drew Brees who is among the best quarterbacks in the National Football League. As well as several other players that are considered some of the best at their position. By making the roster stronger the Saints increase the chance that they win games thus also increasing the chance that they will generate revenue. By winning games they will generate interest in their product and sell tickets to games. Also as the popularity of the team they sell merchandise. Jersey sells will increase as well as sells of other team apparel. However a potential pitfall is the possibility of injuries to the top players on the team. As we know football is an incredibly vicious sport. Injuries tend to happen every season and it is extremely difficult to forecast these injuries. If injuries were to continuously happen then the chance of the Saints having a successful and lucrative

You May Also Find These Documents Helpful

  • Good Essays

    To many the NFL may be considered America’s greatest sports league. The league definitely has the numbers to back up this claim. The ever-growing sport has maintained keen interest from fans all across the world, all the while generating enormous amounts of revenue. Currently the league rakes in close to $9 billion annually. The success of the NFL is something to marvel at. Even in a shaky economy the NFL continues to flourish. What is interesting about the NFL is how the business aspect is structured.…

    • 948 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Swot Analysis

    • 452 Words
    • 2 Pages

    Burlington Coat Factory Warehouse Corporation is a national department store retail that sells mainly clothing and shoes. When the company was built in 1924, it is only known for wholesaler of ladies coats and outerwear.…

    • 452 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Nfl Teams Research Paper

    • 710 Words
    • 3 Pages

    Throughout my lifetime there have been many different types of NFL teams. There are the teams that are good every year. Then there are the the five hundred teams. Next, in the NFL are the disappointments. These teams are always decent, but they never make it all the way. Lastly, there are the laughing stocks of the NFL. These teams are always horrible and never do anything. In a thirty-two team league, categories come naturally. Not everybody can be good at the same time.…

    • 710 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Validation or re-signing FA RBs is essentially mart for his amenities. In auctions, the purchaser who is most probable to mistakenly misjudge the worth of the prize is the one who finishes up charming the auction. This is why players and their fans are so frequently dissatisfied in big-game FA players. And the decay in performance for talent players the year subsequent their leading Super Bowl victory can be at smallest partially clarified by regression to the mean by explanation, Super Bowl winning team certainly heights in a championship season due to a meeting of factors fitness, age, challengers, luck, etc. There's no motive to suppose those factors to recurrence themselves. If they sort out, we might understand the similar team victory the Super Bowl year after…

    • 523 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    Nfl Business Model

    • 5631 Words
    • 23 Pages

    Introduction In March 2010, Roger Goodell, the Commissioner of the National Football League (NFL), announced an aggressive goal for his business: $25 billion in yearly revenue by 2027.1 To put that figure in perspective, the countries of Panama, Jordan, Ghana, and Iceland all had nominal GDPs less than $25 billion in 2009.2 For the NFL to reach Goodell’s lofty target, the league will have to quickly build on what Business Week has already called, “one of America’s best-run businesses.”3 During the 2008 season, the NFL made an estimated $7.6 billion in revenue and $1.0 billion in operating income. The average team value was $1.04 billion.4 The Economist wrote in 2006 that, “[the NFL] remains the most popular of the four big American sports on almost every measure, from opinion polls to television ratings.”5 A comparison of 2008 financials for the NFL, Major League Baseball (MLB), National Basketball Association (NBA), and National Hockey League (NHL) is displayed in Appendices 1 and 2. The conclusion is clear: with the highest revenue, income, and value, the NFL leads the American professional sports business. This paper will take a critical look at the NFL business model. Specifically, it will investigate how the NFL has constructed a sports empire in the United States. How does the league generate its revenues and earn profits and how has it popularized and stabilized demand for its product? I will demonstrate that the NFL’s noticeable profit…

    • 5631 Words
    • 23 Pages
    Powerful Essays
  • Powerful Essays

    Nfl Case Analysis

    • 1566 Words
    • 7 Pages

    The National Football League NFL is the highest level of professional play. NFL is represented by 32 clubs, which are divided into two conferences; the American Football Conference (AFC) and the National Football Conference (NFC). Brian Rolapp, senior vice president of NFL media strategy and digital media team has after months of in-depth-research gathered information in order to present a new media marketing strategy at the NFL owners’ meeting to present the new strategic perspectives. The NFL commissioner Roger Goodel general strategic target is that he wants the NFL to reach 25 billion dollars in revenue by 2027. This is a very ambitious goal, which requires that NFL add nearly 1 billion dollar in new revenue each year. Rolapp had realized that Goodell counts on new technology in order to be able to get the double-digit growth he envisioned.…

    • 1566 Words
    • 7 Pages
    Powerful Essays
  • Better Essays

    There has been much debate over which sports team is the most successful in the United States. Many teams have had their moment in the spotlight. They rise in popularity only to plummet the following year. Right now the Super Bowl Champion New York Giants are the talk of the entire sports world, but give it a few months and everyone outside of the New York Metropolitan area will forget who even won the game. That is how it is with most champions in professional sports. Fewer than 20 percent of Americans know that the Mavericks are the reigning professional basketball champions or that the Cardinals won the most recent World Series. Though these teams have had great success their fan base is mostly local. They have not established a national following. Over the past 50 years the Dallas Cowboys have used a great winning tradition, slick marketing, and modern merchandising techniques to establish themselves as “America’s Team.”…

    • 1602 Words
    • 7 Pages
    Better Essays
  • Powerful Essays

    Sports are an intimate part of many people’s lives. Without it, many of us would not share certain relationships or bonds with people who like it as much as we do. Football is indeed my favorite sport to watch. From the touchdown dances to seeing a favorite player break a record, football is intense, exciting, and amusing to watch. Football teams can define the character of certain regions and places (Sports and Recreation, 2004). In good old Minnesota, we “bleed purple” and love our Minnesota Vikings. Although the Vikings have never won the Super Bowl, we still love them regardless because of their hard work and dedication to the sport and to the fans. The whole organization behaves in a manner that keeps the fans coming back for more, as do other National Football League teams around the United States. The National Football League and its teams need to have spot-on organizational skills. If there is not proper organizational…

    • 2865 Words
    • 12 Pages
    Powerful Essays
  • Powerful Essays

    Mcdonaldization Of NFL

    • 1399 Words
    • 6 Pages

    Because the NFL has become so McDonaldized, it has lost it’s individuality and uniqueness, therefor contributing to the physical culture of nothingness (Andrews, 2011). It has become a sporting nothing because it is generic and centrally conceived and controlled. There is no longer room for individuality, since everything is planned and regulated according to rationality. From the the design of the stadium to the uniforms of the players, almost all aspects of the NFL have been created or recreated to ensure the most efficient processes and the most productive outcome. Stadiums are no longer unique to the city, but rather are created in order to maximize efficiency and profit. The nothingness of the NFL is just one more aspect of society that contributes to todays physical culture of…

    • 1399 Words
    • 6 Pages
    Powerful Essays
  • Better Essays

    Swot Analysis

    • 2063 Words
    • 9 Pages

    Let’s face it, people all over the world love beauty. Holy wood is obsessed with it. Like many women in America and all over the world, we want to look our best, we want to look and feel beautiful. Women and some men want the gift of youth and beauty and will go to great lengths to attain it. After pondering about what I was going to write my SWOT analysis on, I decided to go for what I know best: Beauty Products! I decided to conduct a SWOT analysis on Ulta Salons and Cosmetics. The acronym, SWOT stands for strengths, weakness, opportunities and threats of a particular company.…

    • 2063 Words
    • 9 Pages
    Better Essays
  • Better Essays

    If you’re like most Americans, you probably have a favorite NFL team. You probably watch football games on TV and if you live in a city with an NFL team, you may shell out the cash to buy a game ticket to cheer them on. That is to say, no matter where you live, you almost certainly watch the Super Bowl, even if it’s just to check out the exciting commercials. In fact, if you’re not wearing an NFL team logo hat, T-shirt, or jacket today, you’ll almost certainly run into someone who is. The NFL, it seems, has become an unavoidable presence in American culture. Although baseball is know as America’s favorite pastime, professional football is the country’s most popular sport, and has been since the 1960’s. According to Forbes Magazine, the NFL is economically the strongest sports organization in the world today. (Vogan, T. 2011)…

    • 946 Words
    • 4 Pages
    Better Essays
  • Powerful Essays

    Super Bowl

    • 7074 Words
    • 29 Pages

    of Successful National Football League Franchises. Economic Inquiry, in press. Donovan, John (2005). From downtown? Jax 's urban sprawl makes for Super tough week. Sports Illustrated online, http://sportsillustrated.cnn.com/2005/writers/john_donovan/02/04/scene.jacksonville/; posted February 4, 2005; accessed November 15, 2009. Humphreys, Jeffery (1994). The Economic Impact of Hosting Super Bowl XXVIII on Georgia. Georgia Business and Economic Conditions, May-June, 18-21. Matheson, Victor (2005). Contrary Evidence on the Economic Effect of the Super Bowl on the Victorious City. Journal of Sports Economics, 6: 420-428. Matheson, Victor (2009). Economic Multipliers and Mega-Event Analysis. International Journal of Sport Finance, 4: 63-70. National Football League (1999). Super Bowl XXXII generates $396 million for South Florida. NFL Report, 58. Porter, Philip (1999). Mega-Sports Events as Municipal Investments: A Critique of Impact Analysis. In Fizel, J., Gustafson, E. & Hadley, L. Sports Economics: Current Research. Westport, CT: Praeger Press. Rovell, Darren (2008). Super Bowl Tickets: What They Could Cost This Year. CNBC.com. http://www.cnbc.com/id/22647777; posted January 14, 2008; accessed November 15, 2009. Steeg, Jim (1999). Inquiring Minds Should Know. Fox Sports Biz online; posted November 9, 1999.…

    • 7074 Words
    • 29 Pages
    Powerful Essays
  • Powerful Essays

    All football fans would be ecstatic upon seeing the incredible 67-yard touchdown run with the possible exception of Saints fans. However, this is not the case anymore as the question of “why” fans watch the game of football has changed. Fans nowadays not only watch football for the…

    • 1319 Words
    • 6 Pages
    Powerful Essays
  • Better Essays

    "The football and community are the twin pillars of the NFL. Whether nationally at the league level, locally at the team level, or individually through the volunteerism and philanthropy of owners, players, coaches, and club personnel, there exists a powerful NFL-wide commitment to giving back. This commitment is year-round-there is no offseason to the NFL 's multi-tiered, ongoing work to strengthen America 's communities" (NFL.…

    • 1184 Words
    • 5 Pages
    Better Essays
  • Good Essays

    SWOT analysis

    • 963 Words
    • 3 Pages

    NO SMOKING. SMOKING KILLS. We read this tag line almost everywhere whether it be offices, airplanes, restaurants, etc. what we don't do is that we skip pondering over this statement. What we don't realise is that by smoking, we don't just deteriorate our own health but also of the passive smokers- that is the people who inhale the cigarette smoke.…

    • 963 Words
    • 3 Pages
    Good Essays