Reliability, Dabbawala is very reliable service for their customers they have a record of on time delivery with minimum errors. Basic Service, Dabbawala delivers the promised basic service to their customers, keep customer informed, and be determined to deliver value to customer. Service design, Dabbawala have developed a holistic design of their marketing services
Speed : You would want to do things fast, minimizing the time between a customer asking for goods or services and the customer receiving them in full, thus increasing the availability of your goods and services and giving a speed advantage. In this service speed could mean fast through put , the time to deliver spares to service center’s kept to minimum , Fast response to external customers is greatly helped in, decision-making and speedy movement of materials and information inside the …show more content…
COMPETITORS: The major competitors of Mumbai dabbawala are Magic-o-meal, Food plus by HDFC, Fast Food chains, restaurants, road-side vendors, Udipi chain, food box etc. Competition is different here no manufacturing, only distribution. But, Home food – The USP of Dabbawala nullifies the threat, Threat from institutional catering services, Flexible working culture reduces demand, Changes in work schedules and company transport facilities make people less affordable to Dabbawalas, Indirect competition is being faced from caterers like maharaja