Index
0 Objective (pg no1)
1 Introduction (pg no 1)
2 History (pg no 2)
3 Entry Barriers(pg no 2)
4 SWOT Analysis (pg no 3)
5 Porter’s Analysis (pg no 4)
6 Managerial Style(pg no5)
7 Hierarchy( pg no 6)
8 HR Practices(pg no 7 )
9 Business Stratergies(pg no 8)
9a, Marketing Strategies (pg no 8)
9b, Other Strategic Issues (pg no 10)
10 Cost effective and Environmental strategies (pg no 12)
10a, Conservation of energy (pg no 12)
11 Community leadership programmes (pg no 13)
12 New projects (pgno15)
13 Profits during recession (pg no 17)
14. Performance of the company (pg no 17)
14a, Total Sales (pg no 17)
14b, Financials (pg no 18)
14c, Motorcycle sales, domestic and exports (in numbers) (pg no 18)
14d, Bajaj Auto 's exports (in numbers) (pg no 18)
14e, Three-wheeler sales (in numbers) (pg no 19)
14f, Goods carriers (pg no 19)
14g, Three-wheelers (pg no 19)
14f, International Business snapshot (pg no 20)
15 Industrial relations ( pg no 20)
16 Subsidiaries (pg no 21)
17 Spare parts Division (pg no22)
18 Corporate social responsibility activities (pg no 23)
19 Awards Won by Bajaj Auto Ltd. (pg no 25)
20 Research and development (pg no 26)
21 The Future (pg no 27)
22 Recommendations (pg no 29)
23 Learning Acquired (pg no 30)
23 References (pg no 30)
Pg#1
0.Objective: To get the information about the genesis, growth and the performance of the company in the recent past. To study the strategies, policies, hierarchy, managerial style etc. the company adopted which led to it’s success.
1.Introduction:
Bajaj Auto is a major India Automobile manufacturer. It is India 's largest and the world 's 4th largest two- and three-wheeler maker. It is based in Pune, Maharashtra, with plants in Akurdi and Chakan (near Pune),Waluj and Patnagar in Uttaranchal. Bajaj Auto makes and exports motor scooters, motorcycles and the auto rickshaw.
Over the last decade, the company has successfully changed its image from a scooter manufacturer to
References: www.bajajauto.com http://www.business-standard.com/india/news/bajaj-auto-revamps-organisational-structure/ http://www.karmayog.org/csr500companies/csr500companies_7373.htm www.wikipedia.org http://www.bma.ac.in/KnowledgeCentre/index1.html http://www.prdomain.com/companies/B/BajajAuto http://www.coolavenues.com/know/gm