In today’s business setting, environmental sustainability (going green) becomes more and more important.
Being environmentally friendly and going green is an increasing trend all over the world which affects drastically day-to-day life of each and everyone and though businesses and corporations. The hospitality industry has a large footprint on the ecology of surrounding areas using large amounts of water, cleaning chemicals and unlike restaurants keeping lights on through the night (Washington State University , 2011). The average stay can be a huge drain in the environment resulting from wasteful long showers and blasting air conditioning to the unnecessary luxury of a daily linen service (Hotel.info, 2012). For instance, a night at an average two or three-star hotel generates approximately 29,53 kg of carbon dioxide, likewise the same stay at an upscale hotel – four to five stars has an even bigger impact on the environment, accounting for 33,38 kg of carbon dioxide for an average stay (Salisbury, 2011). Hotels contribute to 60 million tones of carbon dioxide emissions annually due to uninformed guests and wasteful policies (Hotel.info, 2012).
Why should hotels think and go green?
As a result of tourism industry growth, the demand for resources from the hospitality sector will only grow. More money for the big hotels also equals more carbon emissions created by travellers. That is why, starting from the 90s, the concept of the “green hotel” began to spread through the lodging industry encouraging practices that saved energy and water, managed waste and educated guests about ways to help environment. Some hotels found greener building designs alone could cut 30-50% of their energy costs, a savings that for a full service hotel could equal to as much as $6,75 on the daily room rate (Washington State University , 2011). Environmental awareness combined with financial benefits and increased recognition of green hotels by