1.0 INTRODUCTION
Online business is popular nowadays in Malaysia. For your information today got a lot various type of online business in Malaysia such as online services , online banking, online boutique, online payment and many more. Why this type of business popular? Because today almost all Malaysian having a gadget with internet such as smartphone ,tablet and laptop to use to shop item in the internet.
What is online business?
The term online business means a new trend that delivers business entirely online or and extension of their current business with the internet being another channel to sell and market their item.
2.0 BODY 2.1 Factor of the growth online business in Malaysia
Nowadays Internet user in Malaysia have increase rapidly from 3.7 million user at year 2000 to 17.7 million user at year 2012 its about 61% user from the population of Malaysia
29 % of internet user in Malaysia like to spent time about 1-2 hour per day to shop online
The item that they always preferred to buy online are cloth and accessories ,electronic merchandise ,computer accessories , books and other as well.
Online business easy to setup just using blogspot ,free website or social media to do marketing and selling item online from those tool.
Surprisingly internet user in Malaysia didn’t mind if they spent about RM100-300 to do shopping online .
Most of them like to buy the item using credit card and they also like to shop online using website rather than using facebook
User nowadays are more mobile and having less time to physically shop at the shopping mall
2.2 Cause of the growth online business in Malaysia
People also can do a secret purchased because they might scared/ embarrassing to purchase or buy some product/item at the physical shop and also give more privacy to user to buy their interest item using online method
People nowadays love to buy something with an easy and fastest method using
References: John Paynter & Jackie Lim. 2001. Drivers and Impediments to E-commerce in Malaysia. Malaysian Journal of Library & Information Science.6(2).1-19 Chris Malta Webshop999. 2012. Benefits Of Doing Business Online In Malaysia http://www.webshop999.com/blog/benefits-of-doing-business-online-in-malaysia/ [11 September 2013]. Webshop999. 2012. Sell Online In The Malaysian Market. Webshop999. 2012. The Booming E-Commerce Industry Sell Online and Make Money in Malaysia. Webshop999. 2012. Why E-commerce Business Is Getting Important In Malaysia.