The Signs Of Shopping
FYW 100
Professor Baluch
Essay 1, Final Draft
The Signs of Shopping
For me, it is the same question every month, should I go shopping or pay my insurance? Most of the time it comes down to going shopping until the insurance has to be paid, and I am sure I am not the only one that has been in this situation. There are different ways of shopping and each one of these ways are coded systems that construct our own identity. They each encourage consumers to buy products and then group the consumers with one identity. In “The Signs of Shopping”, Anne Norton explores the many ways these shopping methods sell products by selling to the public who they should be. Shopping malls, catalogs and home shopping networks are three different methods for buying products and each of them brings in more and more consumers daily, which in the real world, uncontrollable shopping is not a healthy habit to get into.
Shopping was seen as a subversive activity for women. The role of women was to care for their family before putting themselves first. Shopping would allow women to escape from their homes and enjoy the company of other women without the presence of their husbands. They were responsible for housework and taking care of their family’s needs. Shopping was an activity that had replaced those cares. Norton explains, “The housewife who shops for pleasure takes time away from her husband, her family, and her house and claims it for herself” (106). Shopping gave women the option to make their own decisions. As their daughters grew up, they were brought along and bonded over shopping trips. Shopping malls are a place to escape reality and enjoy with others. It manipulates people to leave and experience an ideal reality.
While on the topic of women, statistics have shown that women either do most of the shopping, have a hard time saving up money, or even have a general knowledge about funds, bonds and stocks (Statistics Picture- Bruce Sallen). In one statistic given, about
Professor Baluch
Essay 1, Final Draft
The Signs of Shopping
For me, it is the same question every month, should I go shopping or pay my insurance? Most of the time it comes down to going shopping until the insurance has to be paid, and I am sure I am not the only one that has been in this situation. There are different ways of shopping and each one of these ways are coded systems that construct our own identity. They each encourage consumers to buy products and then group the consumers with one identity. In “The Signs of Shopping”, Anne Norton explores the many ways these shopping methods sell products by selling to the public who they should be. Shopping malls, catalogs and home shopping networks are three different methods for buying products and each of them brings in more and more consumers daily, which in the real world, uncontrollable shopping is not a healthy habit to get into.
Shopping was seen as a subversive activity for women. The role of women was to care for their family before putting themselves first. Shopping would allow women to escape from their homes and enjoy the company of other women without the presence of their husbands. They were responsible for housework and taking care of their family’s needs. Shopping was an activity that had replaced those cares. Norton explains, “The housewife who shops for pleasure takes time away from her husband, her family, and her house and claims it for herself” (106). Shopping gave women the option to make their own decisions. As their daughters grew up, they were brought along and bonded over shopping trips. Shopping malls are a place to escape reality and enjoy with others. It manipulates people to leave and experience an ideal reality.
While on the topic of women, statistics have shown that women either do most of the shopping, have a hard time saving up money, or even have a general knowledge about funds, bonds and stocks (Statistics Picture- Bruce Sallen). In one statistic given, about