One day, Wonka announces a contest; the children that find the five Golden Tickets wrapped in ordinary Wonka candy bars will be given a full tour of the factory and a chance for an unknown grand prize. Four children quickly claim their prize: the greedy and gluttonous Augustus Gloop from Düsseldorf, the spoiled and rotten Veruca Salt from Buckinghamshire, the competitive and boastful Violet Beauregarde from Atlanta, and the arrogant and aggressive Mike Teavee from Denver. Charlie hopes to win as well, but neither the bar he is given as a birthday present nor the one bought for him by Grandpa Joe contains a ticket. A fifth child in Russia claims to have found the last Ticket. Charlie, on finding a ten-dollar bill, buys a Wonka bar as news breaks that the Russian child's Ticket was fake; Charlie finds the bar he just bought contains the last Golden Ticket. Bystanders attempt to buy it from him, but with the shopkeeper's help, he returns home with the ticket. Grandpa George reminds Charlie that money is far more common than the Tickets, and convinces Charlie to keep it. Grandpa Joe offers to accompany him on the factory tour.
On the day of the tour, the children and their chaperons find Wonka to be