To investigate the factors that affect tourists in the tourism industry in Malaysia.
Chapter 1
INTRODUCTION
1.0 BACKGROUND
There are enormous opportunities for savings in the tourism division of Malaysia. The Malaysia government is totally dedicated to the development of this division. Over the last 12 years, wide promotional campaigns have been engineered both locally and overseas to attract tourists from around the world. Even though the economic slowdown, the tourism industry is still remains strong. Today, Malaysia is one of the most popular tourist destinations in Asia.
Malaysia’s continuous efforts to improve the quality of tourism services and communications play an important role in attracting foreign investors to this sector. The government’s many initiatives, which are undertaken by its official tourism promotional board Tourism Malaysia, have also resulted in tremendous growth in the industry’s supply and demand chain. Therefore, it is creating potential investment opportunities in many areas from retail and services to hospitality and travel.
1.1 PROBLEM STATEMENT
The goal of the study is to gain an insight and understanding on how to improve tourism industry in Malaysia. After getting to know how to get further light, all of the step on how to improve will be stated at chapter 2. This topic is chosen because many tourists like to travel all around in Malaysia nowadays. Therefore, tourism industry can have a big improvement so that it can attract more tourists from other country and other races.
1.2 RESEARCH QUESTION
How to improve tourism in Malaysia?
What is the action that can improve tourism industry in Malaysia?
What is the solution of the problem to achieve higher quality in tourism?
What is the step to improve tourism in Malaysia?
1.3 RESEARCH OBJECTIVE
To examine the action that helps in improve tourism in Malaysia.
To evaluate the improvement of tourism in Malaysia.
To determine the aim of having tourism in Malaysia.
To investigate how important is tourism industry in Malaysia.
1.4 SCOPE OF
INTRODUCTION
1.0 BACKGROUND
There are enormous opportunities for savings in the tourism division of Malaysia. The Malaysia government is totally dedicated to the development of this division. Over the last 12 years, wide promotional campaigns have been engineered both locally and overseas to attract tourists from around the world. Even though the economic slowdown, the tourism industry is still remains strong. Today, Malaysia is one of the most popular tourist destinations in Asia.
Malaysia’s continuous efforts to improve the quality of tourism services and communications play an important role in attracting foreign investors to this sector. The government’s many initiatives, which are undertaken by its official tourism promotional board Tourism Malaysia, have also resulted in tremendous growth in the industry’s supply and demand chain. Therefore, it is creating potential investment opportunities in many areas from retail and services to hospitality and travel.
1.1 PROBLEM STATEMENT
The goal of the study is to gain an insight and understanding on how to improve tourism industry in Malaysia. After getting to know how to get further light, all of the step on how to improve will be stated at chapter 2. This topic is chosen because many tourists like to travel all around in Malaysia nowadays. Therefore, tourism industry can have a big improvement so that it can attract more tourists from other country and other races.
1.2 RESEARCH QUESTION
How to improve tourism in Malaysia?
What is the action that can improve tourism industry in Malaysia?
What is the solution of the problem to achieve higher quality in tourism?
What is the step to improve tourism in Malaysia?
1.3 RESEARCH OBJECTIVE
To examine the action that helps in improve tourism in Malaysia.
To evaluate the improvement of tourism in Malaysia.
To determine the aim of having tourism in Malaysia.
To investigate how important is tourism industry in Malaysia.
1.4 SCOPE OF