Translation Approaches
Translation as a social phenomena
Translation Problems in Modern Russian Society
The development of trade and industry has always given rise to changes in the evolution of communities, bringing about new social forms and stratification of society. This in its turn accelerated the appearance of businesses and factories, arrival of new professions, and urbanization. Since the times of Perestroika (which was started in 1989 by Mikhail Gorbatchev) Russian society has been experiencing dramatic changes that affected the country's politics, economy and social life. In the past 15 years people's attitudes to certain things have changed gradually but profoundly. We have gotten so used to these new attitudes that it's hard to believe it hasn't always been like this.
With the arrival of the 21st century we have experienced changes in the economic, legal, technological and other areas which affect our everyday lives. Social changes entail linguistic transformations. Russians in their everyday life got used to certain terms to the point that they no longer consider them "terms"—ATM machine (банкомат); deposit (депозит); account (счет); contract (контракт); download (загружать); etc. "The terminology of international development is constantly evolving as new socioeconomic concepts emerge. In over 10 years ... the writer has witnessed the appearance of a number of neologisms, either entirely new terms or established terms used with a different meaning ..."1. In different societies this process may take different directions depending on the needs and wants of its people. In Russian society an explosive growth of terms pertaining to the economic and computer areas can be observed. Russians largely borrow these terms from the languages of countries with a longer capitalistic and technological tradition (like the USA, for example), thus bringing English words and expressions into the language. Though some of these borrowings have corresponding equivalents in Russian, the
Translation Problems in Modern Russian Society
The development of trade and industry has always given rise to changes in the evolution of communities, bringing about new social forms and stratification of society. This in its turn accelerated the appearance of businesses and factories, arrival of new professions, and urbanization. Since the times of Perestroika (which was started in 1989 by Mikhail Gorbatchev) Russian society has been experiencing dramatic changes that affected the country's politics, economy and social life. In the past 15 years people's attitudes to certain things have changed gradually but profoundly. We have gotten so used to these new attitudes that it's hard to believe it hasn't always been like this.
With the arrival of the 21st century we have experienced changes in the economic, legal, technological and other areas which affect our everyday lives. Social changes entail linguistic transformations. Russians in their everyday life got used to certain terms to the point that they no longer consider them "terms"—ATM machine (банкомат); deposit (депозит); account (счет); contract (контракт); download (загружать); etc. "The terminology of international development is constantly evolving as new socioeconomic concepts emerge. In over 10 years ... the writer has witnessed the appearance of a number of neologisms, either entirely new terms or established terms used with a different meaning ..."1. In different societies this process may take different directions depending on the needs and wants of its people. In Russian society an explosive growth of terms pertaining to the economic and computer areas can be observed. Russians largely borrow these terms from the languages of countries with a longer capitalistic and technological tradition (like the USA, for example), thus bringing English words and expressions into the language. Though some of these borrowings have corresponding equivalents in Russian, the