Sector Review
The global automotive industry is experiencing the period of strong growth and profitability due to which the annual sales have reached the prerecession levels in certain areas. The immediate challenge is the roughness of the global market. The executives of the market are tended to be optimistic for the US market …show more content…
The organisation has majority of shares in other brands namely Dacia and Samsung. Similarly, the training and health and safety aspects of the employees are observed to be important by the organisation. The feedback of 360 degrees is used for assessing and improving the performance of employees. On the other hand, the organisation under consideration is found to be competitive in terms of its innovative design and prices. The ways through which the design is expected to boost profit levels as well as sales level can be observed as the success of the organisation under consideration (Barmeyer & Mayrhofer., 2015; von Pechmann, et al., 2015). With the consumer service after the sales, the considered organisation has tried improvement in loyalty of consumers to ensure the fact that existing consumers are expected to purchase the Renault in future. The alliance of Renault with Nissan has reflected the strategy of cost cutting through the capacity of sharing production. Moreover, both organisations have been working together on the advanced Research and Engineering. The suppliers of the industry are placed near the production places of Renault to contribute in its inbound logistics. The organisation made different agreements and cooperation since last few years. This has enabled the organisation to manufacture its Logan in Iran and Morocco and Kangoo in Malaysia (Barmeyer & Mayrhofer., 2015; von Pechmann, et al.,