BUS 357 Research Paper
Toyota’s Expansion through the Years
Jake Savant
BUS 357 International Business
December 16, 2013
Dr. Brodie Johnson Table of Contents
Abstract 3
Introduction 4
Discussion of the Firm 4
Leadership & Management Philosophies 6
Human Resources Management Policies 6
Organizational Design & Marketing Strategy 7
Cultural & Ethical Issues Management 8
Global Operations Strategies 8
E-Commerce Initiatives 9
Political Environment 9
Summary & Conclusion 10
Reference Page 12
Abstract The purpose of this paper is to discuss the Toyota Motor Corporation from a global and international business standpoint so that the reader may understand why the company has become one of the largest automobile producing countries in the world. Toyota is an auto making company that has been around since the 1940s and has gradually made its way towards the top to become one of the largest industries in the world. The company has goals that they continually work to achieve, and also strong management practices that keep them slightly ahead of their competition. The leadership that Toyota pursues has a positive affect on where the company stands globally. The company also uses e-commerce, which has greatly benefitted the company in several ways. It has allowed the business to grow, as well as save them money and work more efficiently. Their organizational structure consists of teamwork between employees and the company stands behind having satisfied employees. After all, the most important philosophy that the company possesses states that the customer is the priority and the key to success is in its people. Toyota’s Expansion through the Years
Introduction
Toyota Motor Company has had a great amount of success in the last few years as far as being able to sell its products. Toyota is an automobile making company that has been around for years and earned its trust through its customers. After all, trust is everything when it comes to the
Jake Savant
BUS 357 International Business
December 16, 2013
Dr. Brodie Johnson Table of Contents
Abstract 3
Introduction 4
Discussion of the Firm 4
Leadership & Management Philosophies 6
Human Resources Management Policies 6
Organizational Design & Marketing Strategy 7
Cultural & Ethical Issues Management 8
Global Operations Strategies 8
E-Commerce Initiatives 9
Political Environment 9
Summary & Conclusion 10
Reference Page 12
Abstract The purpose of this paper is to discuss the Toyota Motor Corporation from a global and international business standpoint so that the reader may understand why the company has become one of the largest automobile producing countries in the world. Toyota is an auto making company that has been around since the 1940s and has gradually made its way towards the top to become one of the largest industries in the world. The company has goals that they continually work to achieve, and also strong management practices that keep them slightly ahead of their competition. The leadership that Toyota pursues has a positive affect on where the company stands globally. The company also uses e-commerce, which has greatly benefitted the company in several ways. It has allowed the business to grow, as well as save them money and work more efficiently. Their organizational structure consists of teamwork between employees and the company stands behind having satisfied employees. After all, the most important philosophy that the company possesses states that the customer is the priority and the key to success is in its people. Toyota’s Expansion through the Years
Introduction
Toyota Motor Company has had a great amount of success in the last few years as far as being able to sell its products. Toyota is an automobile making company that has been around for years and earned its trust through its customers. After all, trust is everything when it comes to the