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Verizon Marketing Strategy

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Verizon Marketing Strategy
Hello Mariah, Great post this week describing low-cost provider strategy, broad differentiation strategy and focused low-cost strategy. I enjoyed reading your discussion comparing Verizon and AT&T services. I remember about 10 years ago or maybe longer when AT&T came out with U-verse service and I absolutely loved the feature of watching your recorded shows on any TV. I have Verizon service through my work and they do have the good coverage nationwide compared to Sprint. My wife has Sprint and many areas including in the Kitchen she gets drop calls or no signals and she will use my phone for texting/phone calls. There is one thing I like about Sprint is unlimited data plan at a reasonable price with no hidden fees. I agree with you that
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