Videocon
Videocon Industries Ltd.
14 Kms Stone, Aurangabad-Paithan Road,
Chitegaon, Tq. Paithan,
Dist. Aurangabad - 431 105 (India)
Corporate Office:
Fort House, 2nd Floor,
221,Dr. DN Road, Fort, Mumbai- 400 001(INDIA)
Corporate Office (Marketing, Service & Support):
296, Udyog Vihar Phase-II,
Gurgaon, Haryana. Phone No.: 0124-3273091
E-mail:
For General Inquiries : contact@videoconmail.com For Service : customercare@vgmail.in For Career : jobs@videoconmail.com For Investors : secretarial@videoconmail.com PREFACE
Today the market trend has changed, it is the consumer who is the king of the market, and he is the one who dictates the terms to a great extent. So the companies strive to take the consumer to the stage of consumer delight and do not stop only at consumer satisfaction.
The major issues that the companies have to handle in today’s cut throat competition are maximization of profits coupled with enhanced customer satisfaction. Keeping the profit in mind, they have to offer to the consumers the best quality product at the lowest possible price.
The company has to have a well-developed distribution system to penetrate the product in the market. The dealers and retailers are one of the most important elements in the distribution chain. There has to be a constant communication between the company and the dealers or retailers so as to know what the customer’s requirements are and what they expect from the company and of course the position of the competitors.
Dealers/retailers can prove to be information hubs which the company can exploit its maximum potential. The relationship has to be nurtured with great care by conducting regular visits to the dealers/ retailers and providing full support to them and create an excellent rapport with them. The information collected from the dealers proves to be extremely essential to understand the actual market situation and act accordingly to set the sales of the company soaring.
14 Kms Stone, Aurangabad-Paithan Road,
Chitegaon, Tq. Paithan,
Dist. Aurangabad - 431 105 (India)
Corporate Office:
Fort House, 2nd Floor,
221,Dr. DN Road, Fort, Mumbai- 400 001(INDIA)
Corporate Office (Marketing, Service & Support):
296, Udyog Vihar Phase-II,
Gurgaon, Haryana. Phone No.: 0124-3273091
E-mail:
For General Inquiries : contact@videoconmail.com For Service : customercare@vgmail.in For Career : jobs@videoconmail.com For Investors : secretarial@videoconmail.com PREFACE
Today the market trend has changed, it is the consumer who is the king of the market, and he is the one who dictates the terms to a great extent. So the companies strive to take the consumer to the stage of consumer delight and do not stop only at consumer satisfaction.
The major issues that the companies have to handle in today’s cut throat competition are maximization of profits coupled with enhanced customer satisfaction. Keeping the profit in mind, they have to offer to the consumers the best quality product at the lowest possible price.
The company has to have a well-developed distribution system to penetrate the product in the market. The dealers and retailers are one of the most important elements in the distribution chain. There has to be a constant communication between the company and the dealers or retailers so as to know what the customer’s requirements are and what they expect from the company and of course the position of the competitors.
Dealers/retailers can prove to be information hubs which the company can exploit its maximum potential. The relationship has to be nurtured with great care by conducting regular visits to the dealers/ retailers and providing full support to them and create an excellent rapport with them. The information collected from the dealers proves to be extremely essential to understand the actual market situation and act accordingly to set the sales of the company soaring.