Wellness Tourism
The Holistic Approach Of Ayurveda Based Wellness Tourism In Kerala
RAMESH U
*Assistant Professor, College of Engineering, Munnar, Kerala
Tel: 04865 230606,232989 (Off), Mob: 094472 46162, Fax: 04865 232106
E Mail : rameshtrivandrum@rediffmail.com
ABSTRACT
Wellness, in general, is used to mean a healthy balance of the mind, body and spirit that results in an overall feeling of well-being. It is a multidimensional state of being, describing the existence of positive health in an individual as exemplified by quality of life. Health/Wellness tourism refers to trips that are taken by tourists with the principle purpose being to improve their health and/or wellbeing. The wide use of alternative medicines makes India a particularly intriguing destination, and can bill itself as a holistic health solution. Kerala has been well known for hundreds of years for its practice of Ayurveda-a system of medicine that believes not simply treating the ailment but attending to the whole person. Kerala 's equable climate, natural abundance of forests (with a wealth of herbs and medicinal plants) and the cool monsoon season (June - November) are best suited for curative and restorative packages. Before or after their treatment—or both—medical travelers can enjoy Kerala’s many popular tourist destinations. Whether they enjoy heritage tourism, or viewing wildlife, a beach vacation, or back water experiences, Kerala has a great deal to offer. The concept of health holiday, now better known as Wellness holiday, is based on the principles of Ayurveda, meditation, yoga, physical exercises and a balanced diet. It is like rejuvenation and clean up process on all levels - physical, mental and emotional. Ayurveda deals elaborately with measures for healthful living during the entire span of life and its various phases. Besides, dealing with principles for maintenance of health, it has also developed a wide range of therapeutic measures to combat illness. The main objective of this
RAMESH U
*Assistant Professor, College of Engineering, Munnar, Kerala
Tel: 04865 230606,232989 (Off), Mob: 094472 46162, Fax: 04865 232106
E Mail : rameshtrivandrum@rediffmail.com
ABSTRACT
Wellness, in general, is used to mean a healthy balance of the mind, body and spirit that results in an overall feeling of well-being. It is a multidimensional state of being, describing the existence of positive health in an individual as exemplified by quality of life. Health/Wellness tourism refers to trips that are taken by tourists with the principle purpose being to improve their health and/or wellbeing. The wide use of alternative medicines makes India a particularly intriguing destination, and can bill itself as a holistic health solution. Kerala has been well known for hundreds of years for its practice of Ayurveda-a system of medicine that believes not simply treating the ailment but attending to the whole person. Kerala 's equable climate, natural abundance of forests (with a wealth of herbs and medicinal plants) and the cool monsoon season (June - November) are best suited for curative and restorative packages. Before or after their treatment—or both—medical travelers can enjoy Kerala’s many popular tourist destinations. Whether they enjoy heritage tourism, or viewing wildlife, a beach vacation, or back water experiences, Kerala has a great deal to offer. The concept of health holiday, now better known as Wellness holiday, is based on the principles of Ayurveda, meditation, yoga, physical exercises and a balanced diet. It is like rejuvenation and clean up process on all levels - physical, mental and emotional. Ayurveda deals elaborately with measures for healthful living during the entire span of life and its various phases. Besides, dealing with principles for maintenance of health, it has also developed a wide range of therapeutic measures to combat illness. The main objective of this
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