Grocery stores are the traditional destination for consumers looking to find many day to day items. The need of shoppers to continuously refill and restock their kitchens. Consumers usually have a wide range of grocers to choose from. They can choose from neighborhood supermarkets, as well as large retail chains and discount stores. The PESTEL analysis is a tool used to analyze the external environment of an organization. By using the PESTEL framework we can analyze the many different factors in a firm 's macro environment. However, it is important not to just list PESTEL factors because this does not in itself tell very much. We need to think about which factors are most likely to change and which ones will have the greatest impact on each aspect of the company by identifying the key factors in their own environment. The macro environment of whole foods is relatively good, and each aspect of the PESTEL analysis plays a large role in determining the quality, standards and efficiency of a company.
Political and Legal Political and legal factors continually and constantly have an effect on the grocery industry. Since new laws and policies are constantly being implemented, companies need to make sure they are up to date with all the new policies. Companies need to be aware and comply with minimum wage since it is changing every few years. Companies strongly need to adhere to laws such as worker safety regulations (). These companies must abide by these regulations in order to ensure the safety of all workers. These companies have the ability to be impacted by different trade tariffs and polices that nude the sale of their products. The union named the United Food and Commercial Workers International Union, is a union representing more than one million workers that primarily protects the rights of workers in the grocery industry with jobs like retail, meat packing and food processing (UFCW.org). Although these companies