How does the writes engage the reader?
Firstly, I am going to talk about the genre of the text I have been given to write about and then the presentational features used as well as what audiences it has been written for, followed by the main purpose of the leaflet.
The genre of the text I have been asked to study is a leaflet. On the leaflet the writer has placed a logo on the left hand side of the page with a ‘RNLI’ logo written on a flag which is produced by the royal life guard. The RNLI is an organisational charity that saves lives on the sea.
The leaflet has been organised in logical order using a big bold heading “On the beach” followed by a subtitles “your guide to a safe and fun time at the beach” under that lies a used picture of two younger children age between 6 to 8 playing at the beach followed by a surfer behind. In addition to this, from the writer’s point of view it should give the reader an understanding of what the leaflet is going to be about.
The leaflet has clear straight forward, informative language to keep the reader engaged. The writer uses presentational devices such as diagrams, images and repetitive icons have been used throughout such as; the warning hazard to bring to attention the sign of danger is around the corner. The use of the images are also there to bring the leaflet to life as it also supports the purpose of the text. The writer has chosen to use certain colours so it provides sufficient contrast for the reader to read easily, a combination of red, yellow and blue has been used to bring life to the leaflet and make it more attractive. Also another technique that has been used is the colour on the leaflet reflects the colour of the logo; red, white, blue and yellow. The use of colours on the leaflet are national colours which shows they are produced by the URLI. The precise colours used denote warning, sand, sea it indicates danger, advice, water.
The writer has used standard fonts such as