A Review of understanding and Assessment of the extent to which external forces impact on business goals and objectives
A Review of understanding and Assessment of the extent to which external forces impact on business goals and objectives
TABLE OF CONTENTS
1. Title 1
2. Introduction 2
3. Significance of External Environmental Analysis 2
4. Instruments for Analysis 4
5. Tesco - Case Study 5 (i) Introduction 5 (ii) Company overview 5 (iii) PESTEL Analysis 5 (iv) Porters Five Forces 7
6. Conclusion 9
7. Appendix 10
8. References 12
1
Introduction
This is time of great uncertainty, many companies and executives are wondering which changes will have the greatest impact on their organisation in the years ahead. What is certain is that the threats and opportunities facing any organisation, which fall out of change and uncertainty in the environment, can impact directly upon the profitability and even the very survival of the organisation in terms of businesses. Some companies will
TABLE OF CONTENTS
1. Title 1
2. Introduction 2
3. Significance of External Environmental Analysis 2
4. Instruments for Analysis 4
5. Tesco - Case Study 5 (i) Introduction 5 (ii) Company overview 5 (iii) PESTEL Analysis 5 (iv) Porters Five Forces 7
6. Conclusion 9
7. Appendix 10
8. References 12
1
Introduction
This is time of great uncertainty, many companies and executives are wondering which changes will have the greatest impact on their organisation in the years ahead. What is certain is that the threats and opportunities facing any organisation, which fall out of change and uncertainty in the environment, can impact directly upon the profitability and even the very survival of the organisation in terms of businesses. Some companies will
References: Tesco Annual reports 2011, 2012, 2013 Euromonitor (2013), ‘Industry Profile – Food retailing’, Euromonitor International, 2013 Fame (2010), Annual Reports Analysis – Tesco plc, FAME International Lynch, R Mintel (2013), Food Retail Industry – Including Online, Mintel Research Porter, M