This research is written to explore the consumer behaviours associated with fashion purchasing and help the manager understand what drives consumers to buy fashion products so as to determine the campaign strategy. The study proposes to investigate the people perceive what is fashion or unfashion and discover the possible relationship between different factors and the consumers’ willingness toward fashion. These factors include the effects of brand, the influences of mass media and social network, various shopping places. Surprisingly, the different attitude between different genders toward fashion is considered as an essential factor for people to engage in fashion purchasing.…
Economy affects the textile industry in that it controls how much people are willing to spend on clothing. When the economy is resilient, people are more likely to be willing to spend larger amounts of money on designer labels. When the economy stumbles, people do not have the income to pay for expensive designer labels. At this time people are more likely to spend money in outlets such as Target or Kmart, as they are more affordable and fashionable at the same time. Dinnigan, while producing expensive lines of clothing with more quality materials, also has branched out to outlets such as David Jones to attract more…
The value clothing market has grown strongly in recent years and companies like TK Maxx, Primark and Matalan have all seen substantial growth in recent years. Some commentators feel that as discounters, they are equally well placed to take advantage of any reduction in consumer spending which may result from measures taken by the incoming government to reduce the budget deficit. They stock a wide range of designer brands at discount prices and their products appeal mainly to buyers in the 18-35 age group.…
Dear American Eagle Outfitters your clothes have great quality but are a little overpriced. I treasure how you distribute different types of clothes and how they are designed. I love how they come in different colors from dark to light and you get to have a variety of a choice. Despite them being overpriced they are probably my favorite brand by far.…
I like dressing nice so yeah, I’m going to wear kind of expensive clothes and shoes. I would prefer popular name brand clothes such as Jordan, Pink, American Eagle, Aeropostale and things that fall in that category. Pink is my favorite color because It’s bright and it’s a very pretty color. Out of all the colors in the world, I have more pink clothes or bright colored clothes in my wardrobe. Shopping is something I enjoy doing on a daily basis, especially when I’m with my friends. My grandma takes vacations and trips often and I go with her most of the times so I get a lot of clothes and shoes because she likes shopping to. That’s why shopping is an important thing towards my culture as well.…
The issue of cutting costs is important, because the clothing market is highly competitive. With low barriers of entry (and therefore low costs of entry), there are many brands competing for market share and…
Price: The prices are aimed to be affordable and will depend on the style and design of the fashion item. The price will ensure to attract young women who are conscious on the amount they spend on clothes…
* The retail wearing industry is highly competitive, with buyer power being the strongest force. The painful materials needed for manufacturing are relatively abundant, which limits supplier power and accommodate room for price negotiating. There is low cost of entry, so the industry is flooded with competitors and knock-off substitutes, but it’s the consumer who decides what is fashionable and trendy. The retail clothing industry is driven off customer loyalty, and must instantly adapt to the customers economic needs.…
Deciding the brand of the product can be a preferred task for you as this can determine the quality of the workwear to a greater extent. Buying cheaper workwear can bring you clothes of inferior quality that cannot be durable on some occasions. This can increase your expenses in a recurring…
Firstly, cost plays a major role when purchasing items due to the constant shared desire of saving money that significantly affects people's inclination to buy something deemed too costly. To elaborate, Maybelline Fit Me Dewy+Smooth Foundation…
What this site also said was that dressing nice isn 't always buying the most expensive clothing. They said that one would want to dress comfortably and that one shouldn 't expect that they need to look like the CEO of the company. Basically all we need to do when it comes to dress is make sure that our clothes are pressed and cleaned appropriately.…
This statement can also be battled very easily. There are just as many experts who believe that the cost of school uniforms is a negative factor as those who see it as a positive factor. Some experts believe that it increases the amount of clothing parents will have to buy for their children because the children will still want and need clothing for the hours they are not in school. Uniforms can be more expensive for a family who buys from second-hand stores or who relies on hand-me-down clothing from friends and family. Some experts believe cost is a negative aspect of school uniforms because there is no use for them outside of school. Ultimately school uniforms will likely cost equal to higher amounts of money than buying regular clothing for a…
Saving money on clothes is an important way to reduce expenses. We do not need to buy expensive clothes to look great. We can go shopping in outlets, wait for sales, go to discount stores, and shop online. Another way to save money on clothes is by keeping them longer. For example you can wash clothes once a week instead of twice a week and you will be saving water and electricity too. Instead of wasting money, we can actually make money with the clothes we have. We can have a garage sale, sell the clothes to a thrift store, or we can sell the clothes online. These are just a few ideas about saving money with clothing, but there are so many ways that we can use to avoid an expensive life.…
I have to grant that many people agree with this statement on the valid basis that clothes are not as important as other things that teenagers should be spending their money on, such as school equipment and resources, community, sport and what not. Nonetheless most of that is and should be paid for by parents should it not? After all since education is so vital and imperative shouldn’t your parents provide you with all the resources and equipment you require in order to do your greatest?…
The clothes you wear will show who you are and will show how people will judge you. If a person is wearing old smelly clothes then people might think he is not a very clean person and that he may not have much money to buy all the new clothes. Now if you are wearing the newest Polo that just came out, then you have money and people will think you are a clean well-dressed person. That clothes you wear will certainly have an impact on how people look at you.…