Pizza hut is an American restaurant chain and international franchise that offers different styles of pizza. It was founded on June 15, 1958 by brothers Dan and Frank Carney in the hometown of Witchita, Kansus. Transcom Foods Limited (TFL) started its journey in 2003 as a franchise of Pizza Hut, the first International Chain Restaurant in Bangladesh.
Type of service:
Pizza hut stands for high Quality Fast food in a popular array of complete meals to enrich the consumer’s everyday life. They believe in using nothing but tasty, real ingredients that you feel good about.
They have different food items that can be enjoyed, such as: Chicken Arabiatta, Cheese lovers, Veggie Lovers, Garlic Bread Cheese, Tropical chicken Salad, Creamy Spinach Mashroom, Chicken Supreme and many more items.
Very recently Pizza Hut has also started their home delivery service in many parts of the country. Mainly in Dhaka and Chittagong city; pizza hut is taking online order for immediate home delivery service.
Five SERV QUAL Dimensions:
The five service quality dimensions that are linked with service quality and customer satisfaction are explained below in context on our chosen company Pizza Hut.
Reliability
Pizza Hut being a food outlet has made promises and is expected to deliver some services that any food provider should keep. Pizza Hut promises to deliver fresh and quality food to its consumers. The aim is to deliver food made of fresh ingredients. At Pizza Hut food should always be delivered on the promised time. The home delivery service must be provided within 30 minutes of taking the order. The menu is carefully created and the food on the menu should be readily available. All these factors determine whether Pizza Hut is reliable or not.
Responsiveness
A food service provider should be prompt in their service. It is the most important service dimension one expects from any food outlet. People want