The Apple I‚ Apple’s first product‚ was sold as an assembled circuit board and lacked basic features such as a keyboard‚ monitor‚ and case. The owner of this unit added a keyboard and a wooden case. Apple was established on April 1‚ 1976‚ by Steve Jobs‚ Steve Wozniak and Ronald Wayne[1] to sell the Apple I personal computer kit‚ a computer single handedly designed by Wozniak. The kits were hand-built by Wozniak[24][25] and first shown to the public at the Homebrew Computer Club.[26] The Apple I was
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crucial to market strategy. Apple has targeted and marketed their products to consumers with a few certain characteristics. Apple doesn’t target markets in the same way many of their competitors (if any) do‚ because it targets people and focuses on users‚ more so then the target markets alone‚ who then decide how and where they will use Apple’s products. This doesn’t mean Apple are exempt or ignorant of the "laws" of marketing‚ but instead they use a unique form of marketing strategy called psychographic
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APPLE INC. IN 2010 Apple Inc. in 2010 Student Name American Public University Business 620 Apple Inc‚ in 2010 Steve Jobs and Steve Wozniak created Apple Computer Inc. in 1976‚ introducing the first apple personal computer that was mass produced. Throughout the years apple has attained great heights and success in the computer and technological arena. The company has had a competitive advantage in the creation and marketing of the iPod‚ iPhone‚ and various other personal media devices including
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Review of Frederick Lewis Allen: Since Yesterday: the 1930’s America. (New York: Harper and Row‚ Publishers‚ Inc.‚ 1939)‚ 362 pp. Frederick Lewis Allen’s book tells in great detail how the average American would have lived in the 1930’s. He covers everything from fashion to politics and everything in between. He opens with a portrait of American life on September 3‚ 1929‚ the day before the first major stock market crash. His telling of the events immediately preceding and following this
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Evaluate the strategies used to reduce the impact of tectonic hazards. Tectonic hazards are comprised of earthquakes and volcanoes; they are named ‘tectonic hazards’ as it is ultimately the movement of tectonic plates that cause these events. These hazards have the potential to kill thousands and devastate the region it strikes. Although the main hazard causes destruction‚ events that follow can be equally‚ if not more‚ devastating‚ for example an earthquake can often trigger a tsunami. Many strategies
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opportunity in an effort to reach new markets and communicate more effectively with current and potential consumers. The purpose of this activity is to explore this trend as a strategic opportunity for a company. INSTRUCTIONS: Consider three (3) different companies from three different parts of the world that interest you‚ and search your favorite social media website for an official profile or fan page for these companies. Write a few paragraphs describing how your selected companies are
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CSR Apple is making genuine strides in the direction of environmental friendliness by designing for energy efficiency‚ reducing packaging‚ and using recycling materials. Its websites also releases an extensively breakdown of company’s annual corporate carbon emissions. Apple says it emits 10.2 million tons of carbon emissions annually. Meanwhile‚ HP says it releases 8.4 million tons annually and it was just named the best S&P companies for the planet by Newsweek. Dell came in second and
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Why was Dubinsky initially successful? Her first 3 years at apple from July 1981 through the fall of 1984 was ones continuous success with increasing authority and recognition. She refined and formalized the apple product distribution policy. She exactly understood apple situation in market and create a marketing execution funnel that Apple Company didn’t have this system before. She and her group took all apple products from their respective manufacturing sites to the dealers
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Ethics in a business since‚ is the principles and standards that determine acceptable conduct in business organizations. The acceptability of behavior in business is determined by customers‚ competitors‚ government regulators‚ interest groups‚ and the public‚ as well as each individual’s personal moral principles and values. Social responsibility is defined as a business’s obligation to maximize its positive impact and minimize its negative impact on society. Although many people use the terms social
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Jude Title of Paper: Apple Inc. Number of Pages: 10 Total Word Count: 1645 Table Of Contents Cover…………………………………………………………..1 Table Of Contents…………………………………………….2 Executive Summary…………………………………………..3 Introduction………………………………………………….....4 Competitive Advantage.…………………………………….5-6 Key Issues & Challenges.…...……………………………..6-7 Solutions …...………………………………………………..7-8 Conclusion…………………………………………………….9 References…………………………………………….…….10 Executive Summary Apple is really a great company
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