INTRODUCTION TO THE STUDY Customer satisfaction is defined as the measurement of how a company’s products or services meet or surpass its customer’s expectations. It is also a measure of how the customer perceives the way the company’s representatives dealt with his or her needs. Customer satisfaction plays an important role in determining the likelihood of an organization’s success and profitability over the long term. It is an important way of business to develop customer loyalty that in turn builds
Premium Automotive industry Automobile Mahindra & Mahindra Limited
Abstract Vodafone is the largest international mobile telecommunications company in the world. Vodafone has its headquarters in the UK. This paper focuses on what Vodafone had to consider in concerns to entering the Egyptian market in 1998. “Vodafone’s corporate growth strategy is to use the technical and managerial expertise of the parent company to enter markets and leverage this knowledge in its subsidiaries. A major Vodafone corporate goal is to be the market leader in each market it serves”
Premium Investment Mobile phone Egyptians
Mannesmann vs. Vodafone On A Hostile Takeover December 2000 Martin Marinschek‚ Student ID 9803246 Abstract This paper summarizes the proceedings of the largest merger in the history of the telecommunication business‚ including the two players Vodafone and Mannesmann. Analyzing the history of the two companies‚ the reasons for the merger‚ the merger itself and the outcome of the takeover‚ as well as the impacts on society‚ economy and legislative are the major concerns
Premium
A Case Study in Creative Approaches to Customer Satisfaction Surveys Background The Washington Suburban Sanitary Commission (the Commission or WSSC) is a bi-county agency in Maryland established to provide water supply and wastewater treatment services for approximately 1.7 million people in Montgomery and Prince George’s Counties. WSSC has a service area of almost 1‚000 square miles‚ and serves about 430‚000 accounts. Ascellon’s work on this project was guided by three critical objectives that
Premium Sampling Water Sample size
INTRODUCTION The headquarters ofVodafone Romania in Bucharest in above figure. The evolution of ’Vodafone’ started in 1982 with the establishment of the ’Racal Strategic Radio Ltd’ subsidiary of Racal Electronics plc – UK’s largest maker of military radio technology‚ which formed a joint venture with Millicom called ’Racal’‚ which evolved into the present day Vodafone Vodafone Group plc is a British multinational telecommunications company headquartered in London and with its registered
Premium Vodafone
INTRODUCTION Customers are becoming ever more demanding‚ and in most markets they have more options to choose from than ever before. . A customer is a person who becomes accustomed to buying from you. Without a strong track record of contact and repeat purchase‚ this person is NOT your customer; he is a buyer. A true customer is grown over time. The satisfaction a customer gets from the consumption of an organization’s product or service pre-empts his or her subsequent decisions on the same products
Premium Customer Customer relationship management Marketing
Vodafone Essar VODAFONE ESSAR LIMITED Type: Private Founded: 1994as of Hutchison Essar Headquarters: Mumbai‚ India Key People: Asim Ghosh – M.D Industry: Telecom Products: Mobile Telecommunication operator Website: Vodafone India Vodafone Essar‚ previously Hutchison Essar is a cellular operator in India that covers 16 telecom circles in India. Despite the official name being Vodafone Essar‚ its products are simply branded Vodafone. It offers both prepaid and postpaid GSM
Premium Vodafone Mobile phone
The Relationship between Customer Loyalty and Satisfaction Introduction In the past decades‚ there was a controversial issue about the relationship between customer loyalty and satisfaction. Actually‚ it is still a heated debate nowadays. Some people said that customer satisfaction bring customer loyalty‚ while some people believed that customer loyalty affect customer satisfaction. Interestingly‚ very few executives and managers understand the critical difference. The purpose of this paper is
Premium Customer service Customer relationship management Marketing
relax for the same time. Measuring and managing customer satisfaction is important for the survival‚ development and success of the tourism business (Sirakay‚ 2003). Customer’s satisfaction is the main concern for every resort and hotel in order to keep the customers loyal to the resort and make them permanent visitors. It is believed that higher level of customer satisfaction may result in higher levels of repurchase. When measuring customer satisfaction‚ the basic premise is that consumers reflect
Premium Tourism
DV 1. Customer satisfaction 1. Customer satisfaction is a key factor in formation of customer’s desires for future purchase (Mittal & Kamakura‚ 2001). 2. Furthermore‚ the satisfied customers will probably talk to others about their good experiences. This fact‚ especially in the Middle Eastern cultures‚ where the social life has been shaped in a way that social communication with other people enhances the society‚ is more important (Jamal & Naser‚ 2002). 3. Customer satisfaction leads to repeat
Premium Good Service Customer service