original products. Secondly‚ nothing but the brand. A lot of people buy clothes only because it’s Louis Vuitton‚ Burberry or Ralph Lauren‚ boots because it’s Jimmy Choo’s or Louboutin or electronics from Apple and some of them are paying only for the trademark but the rest is conscious that if they pay more they will have not only original product with signature that everybody will recognize but also best quality product. It’s not accidental that some brands are more expensive then other‚ they have renown
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formats. 47% of global respondents agreed that humorous ads resonated the most. But when I started writing this post about using humor in marketing campaigns it struck me that it hasn’t been done that often or that well by brands. It is especially true for the B2B brands. So it stands reason that the few companies that have nailed it stand out far above the crowd. What can we learn from their successful blend of comedy and sales? Cisco Tim Washer is the creator of Cisco’s ‘The Perfect Gift
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managed a large number of staff during my past 22 years of empirical experiences and hands-on knowledge in luxury retailing‚ merchandising‚ buying and designing .With these skill-set‚ I am well qualified to increase the revenue and improve the brand image through thorough organizing and planning in all parts of retailing from designs through point of sale . As we say in New York "if you can make money for me‚ you are hired". Also please Google my name for images and videos. WORK EXPERIENCE
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flagship) * additional serives - cafe‚ nail salon‚ etc * established brand image and market position (in the UK) (Jiji) * variety of collections to appeal to a broader range of customers (current and potential) * over 300 stores in UK and 100 overseas - increased competitive edge on the international retail market * Charity work w/ PETA‚ Breast Cancer‚ TRAID & Starlight - providing a strong brand image and establishes a trustful relationship with its stakeholders * Great
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Group Centralizes Its Supply Chain Processes and Brings Its Innovative Cheese Brands to a Global Audience B el Group was established in 1865 in a mountainous region of France called Jura. Cheese maker Léon Bel discovered that‚ by melting whole cheese with butter‚ he could create processed cheese with a much longer shelf life. He decided to call his new product La Vache Qui Rit‚ or The Laughing Cow — and a global brand was launched. Over the years‚ Bel Group gained great popularity in the European
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Scrum was developed by Ken Schwaber for project management (Schwaber & Sutherland‚ 1995). It is one of the agile methods. Its main purpose was to help in improving the productivity within the teams as previous methods were not so effective. Scrum is characterized by: • Prioritized work to be completed first. • All the work is divided into small series of iterations. It helps to improve effectiveness. • A daily scrum meeting to explain the progress‚ where the work is stuck‚ where the problems are
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After the fall of Adam and Eve in the garden of enden God put enmity between the serpent and Eve. (Gen 3: verses14-16 KJV). Eve seed was cursed and now man is born with a innate nature. Innate Nature is both good and evil and depending how one is raised will reveal which nature will prevail. Children growing up dosing have to be taught how to steal‚ or be jealous or have hate for his brother. A good example of this was Cain and Able because of jealous Cain killed Abel (Genesis 4:8 KJV). As I think
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Brand Admiration Project (ZARA) 9.19.12 So what is Zara? Many people have probably never heard of the clothing/fashion brand named Zara. Even if you have heard of Zara‚ the chances of you seeing Zara on any poster or television advertisements is very slim. In fact the Spanish clothing retailer has a very unusual marketing strategy. Zara has a “zero advertising policy.” With almost no money going into advertisement‚ how is Zara able to compete with competitors? Unlike competitors‚ Zara
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Analysis of Iconography of the four provided Artworks Artwork 1: Adam and Eve‚ Albrecht Dürer‚ 1504. Engraving. Located on page 357 of the textbook This artwork belongs to a German who lived for the period (1471-1528). His name is Albrecht Dürer. During his time‚ he contributed a lot to the field of art work. Throughout his life‚ he was in thrall to the idea that the perfect human form corresponded to a system of proportion and measurements and could be generated by using such a system (Butts‚ B
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new sales force would end up doing significant duplication of efforts if sales reps would call same retailers at the same time. - An ineffective selection process of the new sales force could disrupt the growth momentum of Spectrum’s individual brands and the relationships with retailers‚ wholesalers and customers. Competitors get the benefit. - The sales in the lawn and garden division may be a
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