Page ii of 8 ABSTRACT The empirical research study aimed at presenting a research finding and result on the impact of brand loyalty on performance of the FMCG markets. The primary objective of the study was to explore why loyalty developed in FMCG markets from the consumers’ perspective was the determining and sustaining factor high volume sales within the industry. A problem statement for embarking on the research study further established the empirical research study for on the impact of brand loyalty
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21–41 American Accounting Association DOI: 10.2308/acch-10197 Product Costs as Decision Aids: An Analysis of Alternative Approaches (Part 2) Ramji Balakrishnan‚ Eva Labro‚ and K. Sivaramakrishnan SYNOPSIS: In the first part of this two-part paper (Balakrishnan et al. 2012)‚ we used a common platform to characterize four popular approaches for computing product costs. In this part‚ we compare the approaches along three dimensions: (1) the cost of system implementation and maintenance‚ (2)
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INVESTIGATING THE IMPACT OF TRAINING AND DEVELOPMENT ON EMPLOYEE PERFORMANCE AND PRODUCTIVITY IN ENTREPOT Topic for the Research The topic chosen for this research is on human resource management and specifically on one of its function which is the training and development‚ focusing on managing satisfaction among the people to achieve the company objectives in return. The working title of this study is initially drafted as – Investigating the Impact of Training and Development on Employee Performance
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Ordering system throughout the world has relied on pens and papers. Problems such as missing orders and information sent to the wrong place arise. Furthermore‚ some could not be able to handle the massive volume of orders. Under the old manual ordering system‚ it takes up too much time to process. Real time ordering and improved efficiency has been the focus of entrepreneurs. As with many business scenarios‚ getting rid of paper improves efficiency‚ reduces human error and allows information
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Fundamentals of Research Fundamentals of Research This paper will discuss the connection between scientific methods and research in the human services field. By comparing and contrasting‚ qualitative and quantitative research as well as the describing steps involved in scientific method is answered using realistic examples that may be used in the human service field. The pros and cons of the mixed methods are identified are relevant in the human service environment. The Scientific Method
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Mian1‚ Nasir Mahmood Cheema2*‚ Muhammad Sabar1‚ Muhammad Ihsan1 and Attiq-ur-Rehman1 1 Barani Agricultural Research Institute‚ Chakwal‚ Pakistan 2 Pakistan Agricultural Research Council‚ Islamabad‚ Pakistan *For correspondence: cheemanm_786@yahoo.com Abstract Dharabi-11 is a high yielding‚ disease and drought tolerant spring wheat variety evolved at Barani Agricultural Research Institute (BARI)‚ Chakwal and released for general cultivation in 2011 for rainfed areas. The variety was originated
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acquire the fingerprint image where as conventional system uses live-acquisition techniques. The conventional fingerprint systems are simple but they suffer from various problems such as hygienic‚ maintenance and latent fingerprints. In this paper we present a review of touch-less fingerprint recognition systems that use digital camera. We present some challenging problems that occur while developing the touch-less system. These problems are low contrast between the ridge and the valley
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Business Research Paper What makes a business successful? This is a question that all organizations must answer in order to achieve its objectives and goals. To achieve organizational goals cooperation must come from all employees including management. In order to identify a business opportunity or a business problem research must be conducted. The purpose of this paper is to define the business research and its purpose‚ explain the business problem under investigation‚ and identify the parties
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Applied Psychological Perspectives The psychodynamic approach was associated with a man called Sigmund Freud‚ this man believed that the brain was split into 3 parts‚ just like an ice-burg. At the tip of the ice burg where everybody can see‚ is the “Conscious” part of the brain‚ this holds thoughts and perceptions. The “Pre Conscious” level is where memories‚ feelings and past experiences are locked up in our mind but often let out‚ this holds memories and easily accessed knowledge. The
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concept Brandequityas a relational TimAmbler (in Received revisedform):22nd February‚1995 Tim Ambler is Grand Metropolitan Senior Research Fellow at the London Business School‚ where his prime focus for research and teaching is the management of international brands. Before taking up his appointment he was Joint Managing Director of lnternational Distillers and Vintners Ltd. He is also a consultant to the Grand Met‚ The Century Council in Los Angeles and smaller companies for strategy
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