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    Supply Demand Elasticity

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    occur daily for a variety of reasons. Some of the factors that have affected supply and demand for the Hershey Chocolate Bar throughout the years include holidays‚ availability of substitutes‚ and the cost of the cocoa bean ("The Hershey Company - Introducing the World of Chocolate - Part 1"‚ 2008). During Holidays‚ such as Valentines‚ the demand for chocolate rises. When the demand rises‚ Hershey manufactures a greater supply to meet the demand and maximize available profits. Another area that affects

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    |1.8 |1.8 |$3‚380 |$3‚494 | |Trident |Kraft Foods Inc |1.8 |1.7 |$3‚354 |$3‚321 | |Reese’s |Hershey Co‚ The |1.3 |1.4 |$2‚553 |$2‚679 | |Galaxy/Dove |Mars Inc |1.3 |1.3 |$2‚407 |$2‚597 | |Milka

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    Boston Consulting Group

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    In 2011‚ Boston Consulting Group was named one of the Fortune Magazine’s 100 Best Places to Work for. “Boston Consulting Group (BCG) is One of Only Two Companies to Make the Top dozen Every Year Since 2006; Earns First Place Honors Among Smaller Companies for the Fourth Time and Continues to Enjoy the Highest Ranking Among Consultancies by a Wide Margin” (BCG). BCG continues to be ranked highly by employees and clients because of their personal relationships and their ability to seek change to

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    Distribution Channels

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    90 countries (The Hershey’s Company‚ 2011). Although the Hershey Company does sell some Reese’s products and Reese’s brand merchandise

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    company as a whole to get some background before delving further into a specific area. The Boston Consulting Group (BCG) is a firm that deals with strategic planning and general management. Their clients include those that are on the list of the 500 largest companies in North America‚ Asia‚ Europe and Australia‚ as well as smaller non-profits and government agencies. The mission of BCG is "to help leading-edge businesses gain lasting strategic and competitive advantage through a combination of breakthrough

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    mktg 205 unit 3 project

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    target. A Road Map to Candy Distribution Introduction Distribution channels make up a large piece of the marketing pie and depending on how these distribution channels are used‚ they can help to make or break a product. (Kern R. 2013) The Hershey Company is a major competitor in the global chocolate candy industry and as such they have to take measures to remain competitive. (Carrie H. Unit 2 Project) Overview of Distribution Channels When it comes to transporting candy bars‚ distribution

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    Major Companies of Candy Production in the US‚ August 2012 (Market Share) Other 44.30% Mars Inc. 35.30% The Hershey Company 20.40% IBISWorld Industry Report 31134 Candy Production in the US Mars. Inc. Mars Inc. Market share: 35.3% Industry Brand Names Wrigley Skittles Starburst Juicy Fruit Airwaves Freedent Orbit Eclipse Big Red Mars Inc.-financial performance Year 2007 2008 2009 2010 2011 2012* *Estimate Revenue ($ million) 1‚800 2‚160 1‚908 2‚160 2‚232 2‚376 % change N/C 20

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    Cadbury Schweppes Case Study

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    David Collis Toby Stuart Troy Smith Cadbury Schweppes: Capturing Confectionery (A) In late October 2002‚ Sir John Sunderland‚ chairman and CEO of Cadbury Schweppes‚ contemplated the future of his global confectionery and beverage company. Over the previous decade‚ the company had made several acquisitions to complement its portfolio of chocolate‚ soft drinks‚ sugar confectionery (candy)‚ and gum. Now it was considering a bid for Adams‚ the number two player in the worldwide gum

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    Chemistry of Chocolate

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    exploration. Soon chocolate found its way into America‚ and according to Lipson‚ “In 1900 Milton Snavely Hershey‚ a Mennonite from Pennsylvania‚ began producing milk-chocolate bars and "kisses" with great success. He was anti-alcohol and saw Chocolate as a good‚ profitable alternative. His empire grew even larger during World War I‚ when Milton Hershey encouraged the US Army to add four Hershey bars to each soldiers daily ration”

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    A scenario of this could be social projects that are from various sectors and industries with different geographical locations as is the case in BCG. With a prescribed system in place‚ it should be easier for autonomy to be granted to employees which allows them the opportunity to make decisions and own the work entrusted to them. The opportunity to mentor or coach other employees especially my

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