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    A STUDY OF BRAND BUILDING ACTIVITIES FOLLOWED BY FUEL MARKETING COMPANIES.( QUESTIONNAIRE FOR DEALERS) Q1: Please tick mark against the company whose dealership you have a) HPCL b) BPCL c) IOCL d) Other ( Please specify)----------------- Q2: Kindly indicate (tick mark) the location of your retail outlet a) Within the City b) On the Highway Q3: Which type of fuel do the consumers use the most ? (Please tick) a) Branded b)

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    problems that exist in the business in terms of environmental monitoring and deciding what the customers would wish to be served‚ it provides the customers with a sense of satisfaction in that it links them with the product or service that the company produces and it provides the best techniques which is geared towards acquiring a certain market for the products. So as to achieve the best decisions however‚ businesses today need to have a special group of professionals within the organization

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    Working Capital Managment

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    is called ‘Short-term Funds’ or ‘Working Capital’. Hence‚ the management of Working Capital is very important for the smooth running of business. Calcution of Working Capital Working Capital of a company is the difference between the Current Assets and the Current Liabilities of the company. Working capital=Current Assets-Current Liabilities Current Assets: Assets of the business held in the form of cash(e.g cash at the bank) or that can be quickly turned into cash.

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    Total Quality Managment

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    Malla jogarao‚ Asst Professor‚ Email : mjogarao@yahoo.com‚ Mob: 9849966535 Simhadri College of Engineering‚ Narapadu‚Sabbavaram‚ Visakahapatnam Total Quality Management (TQM) Abstract This paper discusses the total quality management (TQM) concept and identifies the principles of successful TQM implementation. TQM is based on the participation of all members of an organization to improving processes‚ products‚ services‚ and the culture they work in. TQM benefits all organization members

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    waste as low as possible‚ whilst still producing quality burgers and chips to meet customer demands and company goals. Technology used: McDonald’s has taken advantage of technology to streamline their processes and improve efficiency .Through technology enhancements such as FPl’s Help Desk service‚ network and application consolidation‚ and other technology implementations‚ operations of the company are greatly improved. Touch order allows customer to place order at McDonald’s via handset. The customers

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    total quality managment

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    incorporating the knowledge and experiences of workers. IMPLEMENTATION OF QUALITY The implementation of total quality is similar to that of other decentralized control methods. In developing TQM‚ companies need to understand how consumers define quality in both goods and services offered. If a company pays more attention to quality in its production processes‚ fewer problems are bound to occur when the product is in the customers’ hands. Management should make a commitment to measure the performance

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    Brand Awareness

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    BRAND AWARENESS OF INDUSTRIAL PAINTS OF GOA PAINTS & ALLIED PRODUCTS SUBMITTED BY:- Jayalekshmi S.P. PGDM: - TPS 20th BATCH Roll No: - 20024 Corporate Guide Faculty Guide Mr. Ajith Vasudevan

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    Alexandra Knights Entertainment and Marketing Industries Al Lieberman Monday (3:30 -4:45) The Walt Disney Company Case Why has Walt Disney been so successful for so long? Disney’s long term success lies mainly in the quality and type of product it creates and the firm’s successful and tactful management of its creative content and resource s. At its core Disney‚ unlike many other content providers has the ability to reuse and remake previous content. A demonstration of this ability is the

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    Project Managment - Amraam

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    Project Management - Case Study: AMRAAM In the following paper‚ we will discuss the AMRAAM case study within the following guidelines: 1. Indicate 4 context factors that‚ to your understanding most influenced the management of the project. Describe each factor and justify your answer (why did you choose the specific factor) (up to 4 rows for each factor and its justification) (24%). 2. Select three principles/mechanisms for coping with uncertainty that‚ to your understanding‚ were applied

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    Digital Rights Managment

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    intent to limit the use of digital content and devices after sale. DRM is any technology that inhibits uses of digital content that are not desired or intended by the content provider. DRM also includes specific instances of digital works or devices. Companies such as Amazon‚ AT&T‚ AOL‚ Apple Inc.‚ Google[1]‚ BBC‚ Microsoft‚ Electronic Arts‚ and Sony use digital rights management. In 1998‚ the Digital Millennium Copyright Act (DMCA) was passed in the United States to impose criminal penalties on those

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