"Bridgestone ford tire recall crisis communications" Essays and Research Papers

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    EXECUTIVE SUMMARY To: Stephen G. Wetmore ‚ Canadian Tire Corporation CEO Subject: Canadian Tire Corporation Ltd. Date: November 12‚ 2014 Canadian Tire Corporation is one of the largest Canadian owned companies in Canada. It is a publicly owned company. This company is a local company therefore it is not involved in international market. As it is a local company‚ it has local customer to whom the company focus most of their products. This corporation is involved in retail‚ finance

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    Ford Motor Company

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    Ford Motor Company has had its share of success and failures over the years. In order for the company to remain competitive and relevant in today’s economy‚ Ford should actively anticipate threats and have a strategy in place that allows them to minimize impacts while capitalizing on external opportunities. Ford Motor Company is one of three major domestic automobile manufactures. They also own Volvo‚ Aston Martin‚ Land Rover‚ Jaguar‚ and Mazda. Some of the external threats that face Ford Motor

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    vehicles‚ Fisher-Price preschool toys along with Disney toys and games like Scrabble (Johnson‚ 2010). Summer of 2007‚ Mattel‚ a global leader in toy manufacturing was faced with a tough challenge of restoring their consumer confidence following several recalls of their toys made in China. Mattel known for possessing the gold standard of testing and safety of its products came under scrutiny for several infractions with their toys. One of which had unacceptable lead levels in the paint and another contained

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    Vioxx‚ a Blockbuster Recall MBA 520- Ethics & Leadership in a Global Environment Professor Joe Limas Benedictine University 10/12/2014 AbstractVioxx became Merck’s most profitable drug in the early 2000’s. The drug was a blockbuster in terms of sales‚ profit and prescriptions issued. Vioxx also was recalled by Merck and taken off the market in 2004 due to adverse cardiac events CITATION Law14 \l 1033 (Lawerence & Weber‚ 2014). The drug recall has been studied and discussed as controversial

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    Fact or Fiction? Total Recall Paper PHIL 2003-013 Usually at least once in a lifetime a person will question whether a dream was reality or not. It is rare to think “I am just dreaming” in a dream. In the 1990s movie Total Recall the director‚ Paul Verhoeven‚ attempts to illustrate the puzzling question of “what is reality and what is not?” With Arnold Schwarzenegger in this futuristic flick‚ the director cleverly confuses the audience about what is “real” in the movie‚ making one doubt each

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    One Ford Strategy

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    Content Introduction………………………………………………………………………….3 The effects of the 2008 financial crisis on the global automobile industry……….3 The global strategies of Ford Motor and Nissan after the Recession…………......4 Benefits and limitations of Ford Motor’s and Nissan’s strategies………………...5 Short-term profitability…………………………………………………………..5 Long-run stability……………………………………………………………..6 Conclusion……………………………………………………………………………6 Introduction The notion of “Global strategy”‚ in international

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    carrying a Coach purse‚ and holding an umbrella. It’s obvious her plans weren’t to be standing in a downpour. Panic is visual in her actions: failing arms‚ screaming‚ complete dismay. The van is leaning to the front-right‚ one can only assume it’s a flat tire. The wailing sound of sirens clash about‚ overruling the sounds from traffic. A gray‚ Dodge Charger Pursuit with an “Ohio State Highway Patrol” sticker on the side pulls up behind the van‚ leaving the front end of the car slightly out into the right

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    Ford 1980 Sumarize

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    Ford in the 1980s‚ has been introducing revolutionary products‚ using the the total quality management to drive down cost‚ and gain market share‚ with a household slogan”quality is job1”‚ but lately the no.2 automaker had gaffes‚ that have cost it customer satisfaction‚ market share‚ and making it ranks last among the big-seven automakers. To counter these quality gaffes‚ like the explorer tire debucle‚ ford began overhauling its quality process‚ and redefined the way they approached business‚ as

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    Ford: Company Analysis

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    product offerings. Firm Analysis Ford started the decade lagging behind foreign competitors in production efficiency and technological advances in new product development. However‚ by the end of the decade Ford was the industry leader in alternative fuel vehicles. Additionally‚ Ford cut their production cost by $2 billion over the last six years and once again has positive profit margins. Recommendations Ford should continue to develop new alternative fuel vehicles as

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    Merck‚ the FDA‚ and the Vioxx Recall 1. Do you believe that Merck acted in a socially responsible and ethical manner with regard to Vioxx? Why or Why not? In your answer‚ please address the company’s drug development and testing‚ marketing and advertising‚ relationships with government regulators and policymakers‚ and handling of the recall. I do not believe that Merck made a socially responsible decision when Vioxx was introduced into the pharmaceutical market. Scientists that were involved

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