Sales Promotion Promotion is the final element in the marketing mix. After the nature of product is decided‚ its price fixed and the methods of distribution decided‚ the manufactures has to take effective steps in meeting the consumers in the markets. In the present consumer oriented markets it is the duty of manufacturers to know what is required by the consumer. It is also their duty to make the customers know where‚ when how and at what prices. The products would be available. Meaning of
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Problems and Prospects of ECO Tourism in Jharkhand Dr. Rakesh Narayan Reader and Head Deptt. of Geography Doranda College‚ Ranchi. Abstract Tourism‚ the Sun-rise industry of the millennium has emerged as the largest economic activity of the world. Tourism is now recognised as an industry that generates a number of Social and economic benefits. Its importance as an important instrument for economic development and employment generation‚ particularly in remote and backward areas‚ has now been well
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N114.5 billion in 2009 and projected to reach N200 billion by 2020. Further‚ he argued that the policy was not to scare customers but make banking easier and more convenient as Nigerians would be encouraged to use internet mobile banking and point of sale machines to make bulk payments. Banks in the country and the regulators seem to have taken a common front. This is understandable. Clearly‚ banks of the future realize that the banking of tomorrow requires more of electronic manipulations and shuffling
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December Essay on Strategic Sales Plan 2012 Ricardo Daniel Lopes Pereira Reflections on the importance and rationale‚ challenges faced and the key content required on a strategic sales plan. Table of Contents Introduction ...........................................................................1 Planning your strategic sales plan ........................................2 Challenges faced in the development of such plan ................2 Making a strategic sales plan ...................
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individual methods. The demonstration is either a group or an individual method‚ depending on whether the audience is a group or an individual. The Lesson This ancient instructional method‚ in use before the invention of printing is used extensively in sales training. Trainees mainly watch and listen‚ although some versions of lecturing permit questions. The Lesson features passive‚ rather than active‚ trainee participation. Its main weakness is that teaching is emphasized more than lea ringing. But a
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Riordan Manufacturing: Improving Sales Methods Riordan Manufacturing requires an innovative information system proficient in the organization of product sales‚ which allows management of data by employees using computers and mobile devices. The new system must contain customer records‚ password protection for each sales agent’s individual account‚ and use data encryption to promote confidentiality of client and corporate data. A web-based‚ customer relationship management (CRM) system allows
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Consumer Behavior MBA Sem. – III IMP Questions Unit I 1. Describe the interrelationship between consumer behavior and marketing concept. (what is marketing and societal marketing concept‚ embracing the marketing concept and segmentation‚ targeting and positioning) 2. Describe the interrelationship between marketing research‚ market segmentation and targeting and the development of the marketing mix for a manufacture of mobile phone. (embracing the marketing concept‚ utilizing the concepts
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Sales Force Management Proper training for a sales force is vital to the success of the individual as well as the team. According to Spiro‚ Stanton‚ and Rick‚ “The salesperson’s product knowledge‚ understanding of customer needs‚ and selling skills are directly related to the amount of training he or she receives” (2004‚ p. 190). This paper will discuss such instances encountered by Imaginative Staffing‚ Inc.‚ summarize the case study presented in Management of a Sales Force‚ and answer questions
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organic farming is providing food free of chemical pesticides‚ herbicides‚ fertilizers‚ or any other artificial agents including genetically modified seeds. Strict government regulations give the consumer peace of mind that what they are buying in the store is almost identical to what they would be growing in their backyard given they had the time‚ land and patience to do it themselves. The problem is‚ no item mass produced can give steady enough yields for it to be completely and utterly organic yet
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THE EFFECTS OF ABSENCES/TARDINESS ON THE ACADEMIC PERFORMANCE OF GRADE 9 STUDENTS OF ROOSEVELT COLLEGE CUBAO S.Y. 2014-2015 Leaders: Bernadette Taguba Members: Amzi Songcuan Dawn Irish Dollaga John Michael Sanchez Moises Ronan Lezano Isiah Louise Timtman IV-Palma Mrs. Emelita S. Caluma Research Adviser CHAPTER I THE PROBLEM AND ITS BACKGROUND This chapter serves as the foundation of the research. It includes the Background of the Study‚ Theoretical/Conceptual
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