Apple Computer‚ Inc case study 14 Apple has created a unique and powerful reputation and product line that continues to be innovative and fresh to the consumer for the last 30 plus years. Apple has continued to be an industry leader for hardware and in the recent years faces the extremely fast-paced market of media and software products including the global marketplace. SWOT ANALYSIS Strengths: * Having alliances with other strong and popular businesses is a major plus point for Apple Computer
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Research Methods Abstract Every research study begins with a problem that researches want to solve. For every problem to be researchable it must be the one that can be studied by collecting data and analyzing it. The steps without which the data collected will not move on into research process are: stating the problem‚ designing the research question and developing a hypothesis and/or purpose statements that will be supported at the end of the study. The first thing a researcher needs to
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following case titled Sleepless Nights at Holiday Inn (published in Business Week and adapted here): a. Identify the problem b. Develop at least four hypotheses. Sleepless Nights at Holiday Inn Just a few years ago‚ Tom Oliver‚ the Chief Executive of Holiday Hospitality Corp.‚ was struggling to differentiate among the variety of facilities offered to clients under the Holiday flagship – the Holiday Inn Select designed for business travelers‚ the Holiday Inn Express used by penny pinchers‚ and the
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Re-take exam IB55 29 Jan-05-Feb 2013 OPTION 2 This is the mandatory Cover Page to be attached to your exam paper if you choose to work with OPTION2 Dynamic Corporate Social Responsibility: Apple‚ Inc. Marcello Montrone INTRODUCTION The social psychologist Kurt Lewin (1890-1947)‚ once wrote: “There is nothing as practical as a good theory”. According to this saying we tend to consider theory very important and that it can be helpful to guide us on the correct way. This
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Analysis of Apple Inc. and Sony Corp. Apple Inc. and Sony Corp. are both international companies which have innovative spirits‚ and their products are leading or have led an age. Although they are marketing in different segments in electronic industry—Apple focuses on computer science and software development‚ while Sony focuses on almost all area in electronics industry‚ they have one common point: innovation is the pillar of the companies. Historical Development of the Apple Inc. and the Sony
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business concept innovation in Apple The business concept innovation of apple will be analyzed by several business models. One of them is the concept of Gary Hamel . He defines the business concept innovation as following:  "Business Concept Innovation is the capacity to imagine dramatically different business concepts or dramatically new ways of differentiating exiting business concepts"  Business conept innovation changes the basis of competition in an industry 
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third‚ try to segment customers according to different types. And last‚ building lifetime value customers. Q5 How can Grey WW-HK/ China integrate its back-end and front-end processes to enable a customer-oriented CRM process based on its existing business strengths? Grey should use the un-integrated service channel. They can collect data from each different channel in CRM to analyse the difference of data. Also‚ they can purchase some missing data from the third provider if they need. Finally
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Business Concept Innovation In Apple business concept innovation in Apple The business concept innovation of apple will be analyzed by several business models. One of them is the concept of Gary Hamel . He defines the business concept innovation as following: "Business Concept Innovation is the capacity to imagine dramatically different business concepts or dramatically new ways of differentiating exiting business concepts" Business conept innovation changes the basis of competition
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In 1939 Wendell Johnson set up ‘The Monster Study’‚ which involved placing 22 orphan children into two experimental groups‚ the ‘stutterers’ and the ‘non-stutterers’. Though it is important to note that only half of the children put into the ‘stuttering’ group actually had a stuttering problem. The non-stuttering group were given positive speech therapy‚ praising how well and fluent they spoke‚ while the other group received negative speech therapy‚ criticised for every single imperfection and told
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Business Research Methods Abbott Laboratories is faced with the dilemma of an expiring drug patent and is seeking an additional indication from the Food and Drug Administration (FDA) for its cholesterol drug Niaspan. In order to receive an indication from the FDA‚ a drug company must present two successful studies with the intended outcome. Niaspan has the FDA indication to raise HDL-C‚ reduce secondary non-fatal myocardial infarction‚ and regression of atherosclerosis in combination with a bile
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