on the institute please clickhttp://www.skylinecollege.com/ to visit the official college website. This dissertation was completed by Saroj Shahbaz Naiyar (2007 – 2009) on the topic Barista Vs Café Coffee Day a Comparative Study. Summary The objective of the thesis is “To compare and study Barista & Café Coffee Day‚ identify areas of excellence and areas needing improvement; and provide suggestions for such improvement”. The aim of this Thesis is to successfully compare two prominent service sector
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A Project on service time variation in Café coffee day Structure • Service time • Project methodology • Analysis • Observation and recommendation What do we sell? • Experience • Physical product • Ambience • Service Quality of service depends on following aspects: • Quality of customer and staff interaction • Quality of complaint handling • Optimum service time Optimum service time What is it? For this project‚ we have taken it as the time interval
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Café Coffee Day is a chain of coffee shops in India having its headquarters in Chikkamagaluru‚ Karnataka.[2] A division of Amalgamated Bean Coffee Trading Company Ltd. (ABCTCL)‚ it is commonly known as Coffee Day or CCD. It opened its first cafe in 1996 on Brigade Road in Bangalore‚ and today has the largest cafe retail chain in India – with over 800 cafes in 112 cities. Large number of coffee day cafes are located in Bangalore. The cafe chain has had much success riding‚ and to some extent creating
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1) Positioning of Barista Target segment: * Customers from section A and section B who generally have aversion towards the loud atmosphere of coffee hubs * Students community formed the majority of customers during the first half of the day * Professionals were expected to visit in the afternoon or the early evening * Family and friends came in the night * 23 % of the surveyed customer were less than age of 20 * 46 % of them were in the age group between 20 to 35 yrs Benefits/Points
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though there is still room for improvement in economical growth‚ building a coffee shop would be a great addition to the local area. The area has continued construction of businesses such as Wal-Mart and other high revenue generating businesses. Many coffee consumers find the need to have a coffee shop that would help get their day started before starting work that would be competitive to other major coffee shops. Coffee café delight would make a great addition to the local businesses in the area.
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bar‚ coffee shop these are the place is serving food and beverage here I am going to give my research about coffee shops which providing like hot and warm coffees and quick bites to the customers. I did my research work on Indian coffee shop company who having more than 900 café in 91 major cities in India and 4 café in overseas. INTRODUCTION COMPANY PROFILE Café coffee day is favorite and largest coffee shop
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Marketing Mix Cafe Coffee Day The leading coffee chain across the world‚ Cafe coffee day has several products which appeal to the Indian audience and it has a price which is very much affordable for the upper middle class of India. The promotions are amazing and it has numerous retail outlets which are growing in number across India. This article discusses the marketing mix of Cafe coffee day. Product: Café Coffee Day product mix constitutes a wide range of products that appeal primarily to Indian
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to Café Coffee Day‚ we appoints the franchise as a franchise on the T/C(Terms and Conditions) put forward in this agreement. 3. There is no product and/or service and/or territorial exclusiveness granted to the “Franchise” as part of this Agreement by Café Coffee Day may give such right to persons other than “Franchise” to sell Café Coffee Day’s products and services anywhere including terrestrial area surrounding the premises. Section 3: Services‚ Terms & conditions 1. Café Coffee Day would
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A) Company Goals: As of May 2014‚ Café Coffee Day has over 1600 stores across many cities and towns in India. CCD has been consistently offering a rich and world class coffee experience to Indian consumers at affordable prices. However‚ CCD needs to continuously upgrade its service and offerings of coffee and delectable food items. Simultaneously‚ it needs to be better than the emerging competition including that from the foreign brands‚ by catering to the changing consumer tastes in this growth
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Issues with respect to Branding Café Coffee Day (CCD) enjoyed the first mover advantage in the Indian markets for nearly a decade and thus didn’t pay much attention towards its brand elements. Once‚ the competition started to pour in the country that is when they took their branding exercises seriously. Café culture which primarily originated on the basis of experience (taste of coffee‚ service‚ and ambience) focused only on the people of age 15-25(in case of CCD). Half of this age
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