{draw:rect} {draw:frame} Santiago‚ 17 de Agosto de 2009 Análisis de la Industria. El caso de Starbucks trata la industria del café Premium‚ principalmente en los mercados de Estados Unidos y Canadá. Es necesario comprender la evolución de la industria‚ desde el producto servido (listo para beber)‚ hasta sus productos complementarios y otros‚ como derivados del propio café Premium (helados y bebidas). A continuación se analizan las distintas fuerzas de esta industria: Rivalidad
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Theoretical Framework Bronfenbrenner’s Ecological Model and Bioecological Model suggest that the developing child (e.g.‚ students‚ teachers) can be influenced by the environment. These environments included but not limited to the developing child’s home‚ school‚ and family (Bronfenbrenner‚ 1994; Bronfenbrenner‚ 1995). The Ecological Model and Bioecological Model can help explain differences between students’ and teachers’ perceptions. In the microsystem‚ for example‚ Bronfenbrenner states that
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India VS. China From my perspective‚ the main factor contributes to the difference in FDI and economic growth in China and India are institutions. There are two kinds of institutions; one is formal institution‚ including political system‚ legal system and economic system‚ another one is informal institution‚ which consists of culture‚ business norms and ethics. As for political system in India‚ which labeled as "sovereign‚ socialist‚ secular‚ democratic republic." It is similar to America‚ it
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Introduction The first Starbucks store was set up in 1971 by three individuals who had a common liking for coffee and exotic teas- Jerry Baldwin‚ History teacher Zev Seigel and writer Gordon Bowker. The store was named Starbucks Coffee‚ Tea and Spice in the tourist’s Pikes Place Market in Seattle. However‚ later the name was changed to Starbucks Coffee Company. The logo was designed to be a two tailed mermaid encircled by the store’s name. The name was inspired from the coffee loving character
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Starbucks case 1) - Cultural distance: During the expansion abroad Starbucks had to deal with several cultural differences. For example‚ Japanese and Chinese consumers used to drink tea and did not have a coffee drinking culture. Furthermore‚ Starbucks had to deal with the association with the expansion of the American culture. - Administrative (or institutional ) distance: Starbucks had to deal with‚ for example; the differences in law and were therefore involved in different law-suits. -Geographic
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Though they had some different qualities‚ Classical China and India were very similar. The complexities of both India and China’s social hierarchy systems were very different. However their religious views and ideas were similar‚ and they both began to decline but were able to recover and maintain stability. Both China and India used social hierarchy systems‚ but they were used differently. India used a very strict system called Varna‚ or the caste system. People only associated with people in
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Starbucks Systematic approach • Encapsulated‚ local approval‚ focus externally (society)‚ social‚ sociology‚ 1990s Understanding external environment 1. Remote and industry environment 2. Customers and markets PESTEL Typical change drivers 1. Homogenisation of customer needs and preferences across markets 2. Development of global supply‚ distribution and communication channels 3. Gain competitive advantage through economies of scale‚ supply chain improvements‚ sorucing lower costs
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References: Glasby‚ J. (2012) “Understanding Health and Social Care” 2nd edition‚ The Policy Press‚ p.114 Tricker‚ B Wong‚ V. (2013) “Starbucks flexes its political muscle with petition” Bloomberg‚ Available at:http://www.businessweek.com/articles/2013-10-11/starbucks-flexes-political-muscle-with-petition http://research-methodology.net/starbucks-pestel-analysis/ Understanding the nature of each of these forces gives organizations the necessary insights to enable them to formulate the
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Classical China and Classical India Classical China and Classical India are one of the most unique early civilizations during the Classical Period. They are known for their contributions to its modern world. China and India are similar and different in many ways. Both China and India had many similarities and differences in politics‚ economics‚ and religion. The Qin and Han dynasties of Classical China developed a kind of government called bureaucracy. The Qin stressed central authority
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China and India: a Comparison of Two Trade Integration Approaches By Przemyslaw Kowalski Discussion Matthieu Bussière European Central Bank New Delhi‚ 7 December 2007 Note: The views expressed in this presentation are those of the author and do not necessarily reflect those of the ECB. Main assessment of the paper • A very nice overview of a key topic Useful comparison China/India A valuable effort to collect relevant data • • Two main assets: discussion of trade policy and model simulations
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