KILLER COKE: THE CAMPAIGN AGAINST COCA-COLA Case Summary The “Killer Coke” case revolves around to brutal murders of union leaders in a bottling plant in Colombia and the corporate responsibility of the Coca-Cola Company. The Killer Coke movement alleges that the Coca-Cola Company directed or was implicitly involved in the killings to ensure that unions were broken in the Colombian plants. The obvious legal ramifications are that contract killings took place at the plant. The more subtle ethical
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Ratio analysis 1. Liquidity ratio The liquidity ratios measure the company’s ability to meet its short-term debt obligations (Intermediate accounting- Kieso‚ D.E.‚ J.J. Weygandt and T.D. Warfield). These ratios include current ratios‚ quick ratios‚ and cash ratio. Current ratio: the current ratio of GM has increased from 1.29 in 2012 to 1.30 in 2013. With a higher ratio in 2013‚ it’s better for GM to meet its short-term obligation. Quick ratio: the quick ratio of GM has improved from 0.79 in 2012
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action=index&itemId=0470374942&bcsId=4881. Based on the information in the 2007 Annual Report‚ answer the following questions. For each question‚ note the page number(s) on which you found the information to answer the question. Your answers should be complete sentences. For the ratios‚ show and label (write the formula in words and numbers) all computations. Each student‚ as a member of a group‚ is required to complete the Financial Reporting Problem. You may self-select your group for this assignment; groups may have no more
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2.0 FINANCIAL RATIOS 2 Liquidity Ratios Liquidity ratios measure a business ’ capacity to pay its debts as they come due. It also measures the cooperative’s ability to meet short-term obligations. Liquidity refers to the solvency of the firm’s overall financial position – the ease with which it can pay its bills. Because a common precursor to financial distress and bankruptcy is low or declining liquidity‚ these ratios can provide early signs of cash flow problems and impending
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company have the lowest leverage ratio among the three years‚ thus it suggests that it utilizes relatively lowest debt in its capital structure this year‚ which indeed means Toyota has been investing most effectively (earning a high return on investment) or borrowing more effectively (paying a low rate of interest) in year 2009. EPS=net income/ average number of shares of common stock outstanding 2011 2010 2009 EPS Quality of income= cash flows from operating activities/
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MKTG461 Moon HBR Case “Introducing New Coke” Executive Summary (1pg): Situation Analysis (2pg): It seems that the most important events throughout Coca-Cola’s history have happened at the end of the United States’ involvement in war-times. From the original invention right after the civil war‚ to share prices falling after World War I leading to a mass re-structuration internally‚ to the company’s involvement with World War II soldiers‚ Coke has continually evolved to stay on top. The
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Northwestern University College of Business Education Laoag City Strategic Management Environmental Analysis: Pepsi-Cola Products Philippines‚ Inc. Submitted to: Sonders G. Lucas Submitted by: Cu‚ Princess Charlene V Daproza‚ Jema C Pacpaco‚ Charlene B Manayan‚ John Elmor M February 11‚ 2014 HISTORY The Summer of 1898 It was a hot and humid in New Bern‚ North Carolina. so a young pharmacist named Caleb Bradham began experimenting with combinations of spices‚ juices and
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of New Coke Wright State University MKT 3500 - 01 Marketing Research By Nicole Fore Taylor Gilliam Ashley Hatton John Petry Abstract During the 1980’s Coca-Cola was faced with a potentially company killing problem. They were losing market share quickly to their competitors. Pepsi was stealing a portion of the younger generation with their advertising campaign‚ and they proved that consumers liked Pepsi better with the “Pepsi Challenge.” To combat their falling market share Coke decided
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present time. Finally the company should Introduction Coca-Cola is owned by The Coca-Cola Company which is a world biggest beverage manufacture and it was the fifth most valuable brand in the world‚ evaluated at over $78 billion (Interbrand‚ 2013). Coke is a world most famous carbonated soft drink. It is sold in stores‚ restaurant‚ machine and etc. throughout the world. At the first‚ Coca-Cola invent as a patent medicine by John Pemberton and it brought out as a carbonated soft drink by a business
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to the right. These are the parts of advertisement that we don’t think about when looking to buy something we necessarily weren’t interested in but was brought to our attention. This Pepsi ad is a rather interesting way the company chose to persuade an audience into buying their product. In this case Pepsi‚ the soft drink company‚ is focusing on rather young audience. As mentioned before‚ focusing on a specific age group or style of group is more effective in getting more customers for the
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