the use of superstars in advertising generates lot of publicity and attention. Globally‚ ‘celebrity endorsement’ is a very powerful marketing tool‚ employed by firms to build their brand equity. In India advertisers pour crores of rupees every year into celebrity advertising‚ the Lux soap is known to have been endorsed way back in 1941 by the then famous film actress Leela chitnis. The introduction of celebrity endorsement in Indian TV advertising is marked by the commercials of 80’s featuring Kapil
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Is nationality changing the sign of no patriotism on celebrities? Abstract: In this paper‚ I will explain my paper from 3 parts: they don’t immigrate for the lack of patriotism‚ why it caused big effect and the relationship between nationality and patriotism to prove that nationality changing is not the sign of the lack of patriotism. Key word: patriotism‚ the change of nationality‚ the celebrity (the “nationality” in this paper narrows on China Mainland citizenship) 1 Introduction The other
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Far From Heaven Todd Haynes’ "Far from Heaven" is identified as the best and bravest movie of 1957‚ which is described as a 50’s picket fence around love. It starts out in autumn of 1957 by the camera drifting through red and orange leaves through the perfect streets of Hartford. Cathy and Frank (Julianne Moore and Dennis Quaid)‚ live in a perfect split-level house on a perfect street‚ however even though they seem to be the perfect couple outside their fancy house‚ in all reality they are
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when they’re interacting with others. If someone’s biggest strength is their ability to speak clearly and effectively‚ there is good news: there are many careers out there that will let them put their talent to good use. In the article “No Detail is Too Small for Girls Answering a Simple Question‚” Tony Kornheiser discusses a common complaint between the sexes. Men and women just do not speak the same language. Gender affects the way people communicate and some jobs just aren’t for everyone. Women
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As Gone with the Wind begins‚ Scarlett O’Hara is illustrated as an attractive wealthy spoiled brat. She is just that. She can get any man in her vicinity; well‚ she can get all but the one she has wanted for some time. She is rather haughty with the knowledge of her being able to do what she wants. She has a very provocative demeanor. The way she bats her eye lashes‚ fidgets with clothing‚ or what she wears. Jeannie Campbell writes‚ “Scarlett had a tendency to select husbands” (Campbell‚ 2011).
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Gillian Flynn’s Gone Girl When I had heard that New York Times’ Crime Columnist‚ Marilyn Stasio‚ had written about former Entertainment Weekly critic‚ Gillian Flynn’s newest thriller‚ the best-selling crime novel of the summer‚ Gone Girl‚ I was compelled to see what she had written. Stasio begins by setting Flynn’s newest piece on a pedestal of literary genius. Her use of the English language made it as tempting as bait to a fish: “Gillian Flynn’s latest novel of psychological suspense will confound
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Assignment A – Essay British Youth Britain teenagers today are what some people would call the “worst” in Europe. Their criminal rate has increased over the past years and in especially alcohol problems‚ the youngsters take the lead. With 27% of 15-year-olds having been drunk over 20 times in the year 2003‚ compared to Germanys 12%‚ the problem is very obvious. Gangs are becoming more and more feared by people living in the UK‚ and that’s with good reason. In the year 2007‚ 27 teenagers lost their
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In the book‚ “A Long Way Gone‚” Ishmael went through many violent experience. It taught me about the consequences or aftereffect‚ both intended and unintended of violence is by telling us lessons of it. One of his violence is when it started the rebel attacking the village‚ which then his family is dead. And that makes him want to revenge for his family. Later he join an army because he was told that it is a death road or have hope of living if he join the army. Of course he wants to live‚ so he
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A Long Way Gone by Ishmael Beah was one of the most shocking books I have ever read. I knew that there were many problems and civil wars occurring within Africa‚ but I never realized how much war truly affected the country and its culture. This is not a typical war that we envision here in the United States‚ this is a dismantling of a country’s way of life. Beah’s story gives detailed accounts of things that seem unimaginable in today’s world. The fact that governments around the world had an
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Too Big to Fail A Film by Curtis Hanson Too Big to Fail is the idea that a business has become so large and ingrained in the economy that a government will provide assistance to prevent its failure. "Too big to fail" describes the belief that if an enormous company fails‚ it will have a disastrous ripple effect throughout the economy. Read more: http://www.investopedia.com/terms/t/too-big-to-fail.asp#ixzz2GLsRVMT1 a) The movie was able to capture the events‚ decisions and strategies
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