What once started of as a small coffee shop in the heart of Hamilton is now one of Canada’s fastest growing fast food restaurants. Tim Horton’s‚ home of the delightful coffee and fresh baked goods currently consists with more than twice as many locations than the total number of MacDonald’s franchises in Canada‚ and constantly expanding. Keys to such a triumphant success are influenced by a number of factors‚ from producing and marketing their long range of delicious products up to the management
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the case company (Tim Horton) - Business Model: The Company’s main business is franchising and collecting royalty revenues from Tim Hortons restaurants located in Canada and the USA. The franchised restaurants serve a broad menu of drinks (premium coffee‚ smoothies‚ tea‚ espresso-based hot and cold specialty drinks) and food (fresh baked goods‚ classic sandwiches‚ wraps‚ soups‚ prepared food) (Tim Hortons: Annual Report‚ 2012). - The General Strategy in Canada (Tim Hortons: Annual Report‚ 2012):
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hockey player Tim Horton. By 1967‚ there were three Tim Hortons stores open for business under the first successful franchisee‚ Ron Joyce (who currently serves as chairman emeritus of the TDL Group). Since then‚ Tim Hortons has grown to 2527 stores (2343 in Canada‚ 184 in the United States) and over US$800 million in revenue. With a 13-year cumulative average growth in sales of 7.1 percent in Canada and 17.5 percent in the United States‚ Tim Hortons is one very successful coffee and doughnut
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Summary(1-2 pages) Tim Hortons‚ Inc. is positioned within the market as a mature company with a strong consumer franchise. Broadly‚ the entity enjoys a strong brand‚ very profitable franchise income‚ strong cash flow‚ high returns‚ strong same store sales‚ and a low-risk business model. Business Overview Tim Hortons‚ Inc. engages in the ownership and operation of quick service restaurants‚ Tim Hortons restaurants‚ in Canada and the United States. The company offers coffee‚ flavoured cappuccinos
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this industry is low only for the local coffee and snack shops because the investment is quite low. Also‚ the foodservice regulations can be achieved and licensing required for this industry is not difficult to obtain. However‚ it would be high enter barrier for these specialty coffee shop or chain shop due to the mature life cycle of coffee and snack shops in Canada and high investment on both physical and human capitals. As stated in the article‚ the industry is concentrated with Tim Hortons and
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determine if the expansion of Tim Hortons into US markets is necessary for the successful growth of the company. Alternative Solutions: 1. No expansion of Tim Hortons into the US market 2. Expand Tim Hortons into the US market as a stand alone company 3. Expand Tim Hortons into the US through presence in Burger King restaurants Recommendation: In order for both Burger King and Tim Hortons to reach their maximum growth potential‚ it is necessary for the Tim Hortons brand to expand into new US
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HISTORY OF TIM HORTONS The Tim Hortons chain was founded in 1964 in Hamilton‚ Ontario. The chain’s focus on top quality‚ always fresh product‚ value‚ great service and community leadership has allowed it to grow into the largest quick service restaurant chain in Canada specializing in always fresh coffee‚ baked goods and homestyle lunches. The first Tim Hortons stores offered only two products – coffee and donuts. The selection of donuts to enjoy was highlighted by two original Tim Hortons creations
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Your Business Name Your Logo Comment [N1]: Blue text (or text in italics) will provide you with instructions for using this template. Enter your own information when prompted and delete instructional text before printing your final business plan. Comment [N2]: Enter your company logo here or redesign this cover page incorporating your logo. BUSINESS PLAN Business Plan Prepared By Your Name Your Title Your Company Address With City‚ State and Zip Code Your Phone Numbers Your
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and why not come out and directly ask me if im ok. I feel completely harassed and disgusted with the way Tim Hortons decided to handle things and will not be soon to return. I just dont understand why an employee would feel so threatened by someone working in the car with my computer opened and on my lap specially if she had seen me there before using the wifi. I am student and thought Tim Hortons was a nice location were I can get some work done. Also I dont understand why someone wouldnt just come
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How well does Tim Hortons perform on “The Brand Report Card?” 1. The brand excels at delivering the benefits customers truly desire 2. The brand stays relevant The benefits that Tim Hortons customers desire is that of valued quality. Tim Hortons consumers are looking for a quality product at a decent price‚ they want this because most customers frequent on a 1-2x per day basis. Their brand does this‚ the customer knows that wherever in Canada and the world that they get their coffee‚ it will be the
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