* Name : Ashu Kapoor * Enrollment No. : A2028711170 * Course : BJ&MC 2nd semester * Guide: * Institute: Amity School of Mass Communication. TERM PAPER TOPIC : APPLE ACKNOWLEDGEMENT I would like to express my greatest gratitude to the people who have helped & supported me throughout
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Topic Analysis: Apple Inc. In January 2007‚ three decades after its incorporation‚ Apple Computer Inc. shed the second word in its name and became Apple Inc. With this move‚ the company signaled a fundamental shift away from its historic status as a vendor of the Macintosh personal computer (PC) line. Mac sales remained vital to Apple’s future‚ but they now accounted for less than half of its total revenue. Apple was no longer just a computer company. Its move into digital music‚ with the
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Rhetorical Analysis Audience My audience for this piece consisted of Apple Watch users who want to track their daily and weekly fitness through the activity app provided by Apple. I met the needs of this audience by going into detail on how to perform each step. I made sure each individual step was concise but informative‚ so that the person following these instructions would not be overwhelmed. I also made sure to include instructions on how to receive notifications‚ in case the performer desired
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Financial Analysis (Submitted by) Abstract The following paper aims at discussing the financial position of the American multinational corporation‚ Apple inc.‚ which designs and markets consumer electronics‚ computers and personal computers mobile communication devices‚ and portable digital music and video players‚ as well as sells various related software‚ services‚ peripherals‚ and networking solutions. Apple Inc. together with subsidiaries sells its products worldwide through its online
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for the society along with the environment (Clarke 2004). Apple Inc. is ranked 1st as the 2016 world’s most valuable brands (Forbes 2016). The corporation was established in 1976 by Stephen Wozniak‚ Ronald Wayne and Steve Jobs (Forbes 2016). It produces and markets digital devices‚ professional applications and software (Forbes 2016). In 2016‚ the company has more than half a million workers around the world (Apple 2016a). As a world leading corporation‚ Apple bears a great responsibility to
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Competitive Analysis‚ ING Direct. Competitor analysis is an assessment of the strengths and weaknesses of current and potential competitors. Porter (1980‚ 1998) argued that most firms do not conduct this type of analysis systematically enough. Instead‚ many enterprises operate on what he calls “informal impressions‚ conjectures‚ and intuition gained through the tidbits of information about competitors every manager continually receives.” ING’s analysis of its competitors was that they were old
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The Brand "Without the brand‚ Apple would be dead‚" Gobe said. He tells how brands have established deep‚ lasting bonds with their customers. Apple‚ of course‚ is the archetypal emotional brand. It’s not just intimate with its customers; it is loved. "Apple is about imagination‚ design and innovation;" Gobe argued that‚ in some cases‚ branding has become as powerful as religion”. Research shows that Apple triggers a religious reaction from certain consumers. Of course when it’s considered as
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Apple Inc. Ahmet Bayram BUS101 Steven Starks Nov‚ 25 2011 The best way to get to the essence of any company is by evaluating its priorities and that is what Apple Inc. has done to our market is that they have become innovators in our generation. Apple is the largest tech company in the world. With their vast distribution network and strong brand recognition they’ve experienced large growth in share price‚ revenues‚ and income. Apple has almost single-handedly made it easier
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When I think about the customer behavioral analysis for Di Rienzo’s and what drives his consumers to go to his deli rather going to his competitors‚ I think about what they have to offer. They offer great customer experience like no other. This is a very big factor for when people are choosing where to shop. They offer very good products that you can not find anywhere else at great competitive prices. Their service is something else that keeps people coming back because they do a lot more for their
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For analysis I am dissecting the famous “1984” Super-bowl commercial by Apple Computer Inc. The commercial aired during the Super-bowl in 1984. The title and the commercial itself reference both the year it was aired as well as the famous book “1984” by George Orwell. The opening setting shows a row of people in a drone-like trance‚ wearing matching gray clothing‚ walking down a hallway‚ marching in step with each other. After a few seconds of this‚ we see a woman running down a different‚ empty
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