Analysis for Computron Case Situation Analysis The following internal and external factors should be taken into consideration before decide what price to submit the bid to sell a Computron 1000X digital computer to Konig. (If Computron follow its normal price ($1‚244‚800)‚ there will be about 43% higher than one of its competitors). Internal factors: 1‚ Computron has core competencies in terms of product quality‚ reliability‚ reputation and rigorous services. 2‚ Computron has policy
Premium Computer Factor analysis The Normal
Computron Inc. Q1: How far does Zimmermann have to cut the price to have a chance? The cost of a 1000X computer for the European market usually consists of the cost to manufacture ($768’000)‚ the overheads‚ a markup of 33 1/3% ($256’000) that includes the profit‚ research and development and selling expenses; in addition to these components‚ there are transportation and installation costs ($67’200) and finally the import duty ($153’600). Computron Inc. has previously assembled and manufactured
Premium Marketing Cost Knitting
Executive summary The Computron‚ Inc. is facing problems regarding pricing the bid for Computron 1000X‚ future functioning of Frankfurt plant‚ impact on production due to current market breakdown. The main concern about Computron is that if the bid of 1000X should not higher than 20% of least bid to get the contract. It is strongly recommended to get the bid for functioning of new plant. Various issues regarding cutting down prices‚ bidding high or low and its pros-cons‚ current market situation
Premium Asset Balance sheet Factory
Investigation of Mexican and Chinese Negotiations: Culture’s effect on negotiating with Chinese and Mexican negotiators Research Report By Richard Ardito For BUS 545 – Global Business Management - California Baptist University Dr. Marc Weniger – Professor Abstract The purpose of this paper is to examine the similar driving forces between Chinese and Mexican cultures and how those forces direct the negotiation tactics of Chinese and Mexican nationals. The goal is to determine what the
Premium Negotiation
Korean Peninsula‚ they would apply plenty of negotiating strategies in the six-party talks. Numerous news report as such made some people assume that negotiation is far away from our ordinary people. However‚ the fact is that negotiation happens in our daily life every day. For example‚ if your daughter does not like eat vegetables‚ there will be a negotiation between you and your daughter. You may apply skills consciously or unconsciously. The common example is carrots and sticks tactics. The mother would
Premium Negotiation Best alternative to a negotiated agreement Dispute resolution
REPORT ON THE GROWTH AND EXPANSION POLICY IN THE EUROPEAN DOMAIN OF COMPUTRON INC. INSTITUTE OF PETROLEUM MANAGEMENT‚ GANDHINAGAR Submitted to: Prof Sanjay Gupta Date of Submission: 15.09.2008 Submitted by: Joydeep Mukherjee Roll No: 20081020 To: Mr Thomas Zimmerman (Manager‚ European Sales Division‚ Computron Inc.) From: Joydeep Mukherjee Date: 15 September‚ 2008. Subject: Evaluation of the Opportunities and Challenges faced
Premium Marketing Economics Brand
study A negotiation is an interactive communication process that takes place whenever we want something from someone else or another person wants something from us. Most of us negotiate with one another frequently. Once we realize this‚ theoretically‚ we have two choices; first‚ to accept the fact that negotiation is a way of life in our culture and improve our skills so that we can negotiate with confidence and secondly‚ to do nothing about it. Some may argue that negotiation is an art‚ that
Premium Negotiation
Essay theme: “Discuss the effects of centralized vs. decentralized bargaining structures on wages‚ inflation‚ strikes‚ the bargaining process‚ and the negotiation process” Alina Tiltu Course name: POLI 398X Collective bargaining is a process that through negotiations establishes terms and conditions that are essential for employment. Collective bargaining facilitates coordination between unions and employers in wage setting and other aspects of industrial relations. Although collective
Premium Negotiation Collective bargaining Labour relations
Worksheet for Computron: Competitive Bidding Assignment: Analyze the case. Summarize your analysis of alternative bidding strategies in the following table. (Identify the key criteria. Evaluate the alternative bidding strategies on each criterion.) Draw an appropriate conclusion. Criteria | Alternatives | | I. Submit bid at list price | II. Cut Price (16 %) | III. Do not Bid | High DependabilityReasonable PriceLow Emphasis on FlexibilityPinpoint Accuracy Not Required | Advantages1. Maintain
Premium Term Competition Time
Main issue: European Sales Division of Computron had to decide what price to submit for its Computron 1000X digital computer for the bid of a purchase contract from Konig & Cie.‚ AG. * Four other computer manufacturers‚ including RMAG‚ EDAG and Digitex‚ would bid for the contract. The competitors’ prices will most likely be around the $872‚000 proposed by RMAG. * Computron used cost based pricing (firm’s standard pricing policy): The European Price= U.S. cost + 33.33% x Cost (Markup)
Premium Pricing Price Competition