Coral Divers Resort Case Analysis SGMA 571: Strategic Management Name: Godpower Agugharam Student #: 10101469 Strategic Recommendation: What do you advise Coral Divers to do? Core divers Resort (CDR) should focus on making their current business operation more efficient by keeping an eye on operating costs and partnering with adventure resorts for customers who wants adventure diving. The company financials cannot support any expansion for family oriented resort with the company being
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are obvious as follow: 1. As a small-size resort and known for its flexible and personalized services‚ Coral’s cost efficient operation could cause losses from current guest-flow more than costs saved from squeezing current low number of staff or facilities and services; 2. By maintaining status quo‚ Coral Diving Resort would not be distinguished as unique from other resorts in the Bahamas‚ which is going farther away from the common success of resorts based on strong identities and reputations
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CORAL DIVERS RESORT Business Description Coral Divers Resort (Coral) is acting since 10 years on the niche industry of a rapidly growing sport scuba diving in the island of New Providence in the Bahamas. The company belongs to Jonathan Greywell family’s who found this niche by creating short weekend and midweek diving ventures‚ a service that intrigued the public‚ both single and families. Coral Divers Resort has targeted the aficionado diver‚ and the tyro‚ both of which want maximum diving pleasure
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Problem: The issue that Coral Divers Resort (CDR) is facing is that it has been unable to distinguish itself from other resorts in the New Providence‚ Bahamas region and has been experiencing declining revenues and unprofitability for the past three years as a result. Other resorts that have been able to specialize in certain segments of the diving industry have been doing well over the past years as the industry continues to grow. CDR must look for opportunities in the diving industry to find
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After investigating Coral Divers diligently‚ I am delighted to be hired as a consultant to evaluate Coral Divers strategic situation. Based on my findings‚ I believe Coral Divers is in a decreasing state of financials and diminishing competitive position. Their net income is negative and increasing in 2005 through 2007. In addition‚ there is a lack of differentiators at Coral Divers‚ hindering them from their competition. The issue at hand is whether Coral Divers should take on a potential growth
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Part I Coral Divers Resort: Case Analysis Synopsis Coral Divers Resort (CDR) is a small‚ but well-regarded‚ diving resort in New Providence Island in the Bahamas. It is owned by Jonathon Greywell‚ who work full-time at the resort and is a diving instructor certified by PADI and NAUI. CDR had established a solid reputation as a safe and knowledgeable scuba diving resort that offered not only diving‚ but also a beachfront location. Many divers had come to prefer CDR over the other crowded resorts in the
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"The Diver" Robert Currie’s "The Diver"‚ on the surface‚ recounts a diver’s descent and ascent into a river as onlookers eagerly anticipate his fate. Beneath the surface‚ this poem is actually very spiritual. The diver’s descent into the water‚ and his arising from the water‚ can be compared to the crucifixion of Jesus. Through the masterful use of imagery and Biblical comparisons‚ Currie depicts the message that rebirth and hope can captivate and revitalize our spirits. An essential key to
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Porter ’s Competitive Forces Used as Industry Standards Porter ’s Competitive Forces Used as Industry Standards In business today there are many factors‚ aside from products and services that contribute to industry dynamics and standards. It is generally understood that a SWOT analysis be conducted in order to identify a company’s: Strength‚ Weakness‚ Opportunity‚ and Treat. Through this analysis‚ a company will develop methods of doing business by which a company can
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Five Forces 1 The Five Forces Southwest Airlines 2 Michael Porter’s ideology of The Five Forces Model is the framework for the modern thinking about competition and strategy (Magretta‚ 2010). The five forces that any company needs to address in any industry are‚ The Threat of Entrants‚ The Bargaining Power of Buyers‚ Threats of Substitutions‚ The Bargaining Power of Supplier‚ and The Intensity of Competitive Rivalry. The forces are interrelated in such a way that if implemented accordingly
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In the past 30 years‚ Porter’s five forces model has been recognized as one of the most useful strategic management tools which can be used to analysis organization external environment‚ so as to help organization build up competitive advantages. However‚ with the development of the world‚ the five forces model has been challenged that it cannot be continued use to adapt today’s dynamic environment. This essay aims to challenge Porter’s five forces model and to identify the problems which hide behind
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