only think up its own questions and biases; it rarely surprises itself. Our mental frameworks are never quite perfect‚ everything’s blurrier and everyone’s uglier up close. This is correspondingly illustrated by Director Sofia Coppola’s film‚ The Virgin Suicides‚ a town where ideas are real and reality is shadow. She
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Running Head: DESIGN INNOVATION: HIGH SPEED-LOW DRAG 1 Design Innovation in the Commercial Airline Industry Howard M. Fuller Embry-Riddle Aeronautical University Author Note: This paper was prepared for Aerodynamics ASCI 309 taught by Bruce Slack‚ PhD DESIGN INNOVATION: HIGH SPEED –LOW DRAG 2 Abstract The past oil crises have caused dramatic improvements in fuel efficiency in all industrial sectors. The aviation sector—aircraft manufacturers and airlines—has also made significant
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Introduction The definition of creativity varies between researchers; however‚ one fact is agreed upon‚ creativity is difficult to define. J.P. Guilford‚ a psychologist in the 1960’s‚ as well as other psychologists during this time period‚ tended to see “creativity exclusively as a mental process” (Guilford‚ 1971) Robert Sternberg insisted creativity overlaps with intelligence‚ cognitive style‚ and personality/ motivation. The intellectual dimension of creativity deals with problem finding and problem
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What’s Stifling Creativity At September 20‚ 2008 Case One Team Three Pauline Respress‚ Denise Wilson‚ Matt Harden and Allen Linton Executive Summary CoolBurst is a conservative company which undermines creativity in an effort to maximize production and control. The company values its traditional culture‚ has a “if it’s not broken‚ don’t fix it” philosophy‚ and does not view innovation as a normal part of business. By not capitalizing on the ingenious
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information: Name: Moroşanu Surname: Georgiana Alexandra Group: 950 2) Reviewed article information: Title: How to kill creativity Author/authors: Teresa M. Amabile Journal title and publication date: Harvard Business Review‚ September-October 1998 3) Main research area of the article: The main research area of this article is the creativity field‚ more precisely the study of the creativity within organizations. Even the terms “business creativity” are a proof that this article is positioned in this
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INNOVATION AND CHANGE 31 A. Define creativity. Explain its relationship to organizational innovation. B. Briefly describe the typical pattern of technology cycles that occurs during technological innovation. C. What are innovation streams? Describe a typical innovation stream. D. How are technology cycles and innovation streams related? E. What are creative work environments? What does a manager need to do to develop and manage creative work environments? Provide examples. INNOVATION
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The Innovation Secrets of Steve Jobs by Carmine Gallo Introduction • Innovation is largely spurred by distressing factors such as economic struggles and strained infrastructures‚ environmental problems and poverty. As history records have shown that during such difficult times‚ innovation and creativity has taken its place to ensure the betterment of the peoples’ lives. • Definition of Innovation: A new way of doing things that results in positive change‚ which makes life better. It is a commitment
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A Framework for Strategic Innovation A Framework for Strategic Innovation Blending strategy and creative exploration to discover future business opportunities ______________________________ by Derrick Palmer & Soren Kaplan Managing Principals‚ InnovationPoint LLC © 2007 InnovationPoint www.innovation-point.com Page 1 A Framework for Strategic Innovation Table of Contents 1. 1.1. 1.2. THE ART AND DISCIPLINE OF STRATEGIC INNOVATION ............. 3 Traditional strategy
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to Mel Rhodes in his book An Analysis of Creativity (1961) these Four Ps; person‚ place‚ process and product are the underlying factors of creativity itself. By understanding how the 4 Ps work we are able to venturing into the life of a creative thinker and conduct and analysis of there creativity. In this case we will look at a German media artist‚ Tom Tykwer who has constructed a variety of unique films due to his high level of creativity. This creativity has been shaped by the Four Ps or in other
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What is creativity in advertising? The media and advertising worlds often talk about creativity‚ but what does it really mean today? How should we approach it is it a process or something we’re born with? As part of the Cannes Young Lions competition‚ we asked some of the UK’s most respected advertising executives who judge the competition to tell us what creativity means to them. Zaid Al-Zaidy‚ chief strategy officer‚ TBWA/London The essence of creativity is the same‚ but the menu just got
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