manipalassignment@gmail.com Project Synopsis Rural Banking in India manipalassignment@gmail.com Table of contents Title of the Project: 3 Rural Banking in India 3 Project Guide 3 Introduction about the Banking: 4 Introduction about Project and Topic: 10 Project Aims and Objective: Error! Bookmark not defined. Analysis and Findings Error! Bookmark not defined. TOOLS OF DATA COLLECTION: Error! Bookmark not defined. Suggestions and conclusions
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2009 R Marketing Communication in Banks A Survey research on ATMs as a part of communications tool for banks Faculty Guide:Prof. R. Srinivasan Faculty‚ ICFAI Business School. Bangalore. Company Guide:Mrs. Kalpana Rao (Senior Strategy Brand Manager) R. K. Swamy(BBDO) Pratik Misra IBS Bangalore 5/24/2009 May 24‚ 2009 [Marketing Communication in Banks] A REPORT ON Marketing Communication in Banks and ATMs By Pratik Misra 08BS0002311 A report submitted in partial fulfillment
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Introduction Customer relationship management (CRM) is a model for managing a company’s interactions with current and future customers. It involves using technology to organize‚ automate‚ and synchronize sales‚ marketing‚ customer service‚ and technical support. CRM systems for marketing track and measure campaigns over multiple channels‚ such as email‚ search‚ social media‚ telephone and direct mail. These systems track clicks‚ responses‚ leads and deals. CRM systems can be used to create‚ assign and
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looked upon as a burden is now viewed as the harbinger of a second life where you are finally relieved of your filial responsibilities and can explore the world around without a care to the winds. HDFC Life Insurance’s tag line (Hamesha Aapke Saath) and SBI Life Insurance’s (With Us You are Safe) are prominent examples. Most of the insurance ads now focus on the relationship of the customer to his/her kith and kin and how much relationships ought to be valued and taken care of. A recent ICICI television
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hereby declare that the following project report titled “Non Performing Assets” is an authentic work written and prepared by me during the academic year 2012-14.This project was done under the able guidance and supervision of Mr. Salim Khan‚ NPA AGM‚ SBI‚ Lucknow in partial fulfillment of the requirement for the Post Graduate Diploma in Management course. I declare that the form and the content of the project are original and have not been submitted in part or full‚ for any other degree or diploma of
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PUNJAB NATIONAL BANK COMPANY PROFILE With more than 119 years of strong existence and over 6000 branches including 5 overseas branches‚ 6460 ATMs‚ 5047 Business Correspondents and 2165 Ultra Small Branches‚ Punjab National Bank is serving more than 82 million esteemed customers. PNB‚ being one of the largest nationalized banks‚ has continued to provide prudent and trustworthy banking services to its customers. The Bank enjoys strong fundamentals‚ large franchise value and good brand image. To
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Customer Relationship Management (CRM) Learning Objectives Define CRM; Understand the importance of CRM; Explain the determinants of CRM and the key stages in its development; Discuss the main functions and various models of CRM; Explain the role of salespeople as relationship developers Discuss the management of customer relationships. Customer Relationship Management (CRM) What is Customer Relationship Management (CRM)? CRM is “the development and maintenance of mutually beneficial
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Customer relationship management (CRM) focuses on the relationship between customer and company. Due to this feature‚ many companies are trying to establish their own CRM system for helping them to connect new customers and boost old customers’ long-term loyalty. CRM systems include operations and analysis‚ and relationship marketing strategy and supporting‚ customer-centric business processes (Buttle 2004). With the development of information technology (IT)‚ using CRM system is more convenient. It
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handful of regular customers. Customer Relationship Management is the same in principle for these two examples - it is the scope of CRM which can vary drastically. CRM‚ or Customer Relationship Management‚ is a way for businesses to find potential customers. While the first iterations of CRM were used in the 1980s‚ it wasn ’t until the 2000s that it really began to shine. CRM software helps businesses identify and categorize existing customers. This allows them to see the specific demographics their products
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customer contact employees‚ set customer contact requirements‚ enhance partnership and alliances and exploiting customer relationship technology. CRM‚ or Customer Relationship Management‚ is a way for businesses to find potential customers. While the first time term of CRM were used in the 1980s‚ it wasn ’t until the 2000s that it really began to shine. CRM software helps businesses identify and categorize existing customers. This allows them to see the specific demographics their products appeal to
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