of the future work of business travel agencies Nevmerzhitskaya‚ Julia Master’s Thesis Degree Program of Tourism 2013 Abstract Date of presentation Degree programme Author or authors Julia Nevmerzhitskaya Title of the thesis Scenarios of the future work of business travel agencies Group or year of entry YMA11 Number of pages and appendices 68 + 2 Supervisor(s) Jarmo Ritalahti This study focused on the future work of travel agencies in the business travel segment. It aimed
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multibillion dollar business dedicated to the making and selling of clothes. The fashion industry is known to be significantly influential in shaping the opinions and views of society. Its impact becomes more influential when it is used in advertising. Advertising is the most persuasive medium in media‚ which ultimately allows for the shaping of ideals and beliefs in society. The media is a powerful outlet to communicate the roles that society should incorporate into their lives. The fashion industry
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Advertising and Religion Anyone who seems to be in the business of promoting themselves or their product is turning to religion to gain a larger audience. Take the religion of Kaballah for instance‚ five years ago many of us would openly admit that we had never heard of the religion before. But now‚ thanks to the media many of us know Kaballah is the religion practiced by such celebrities as Madonna and Britney Spears. In all actuality Kaballah is a more spiritual branch of the Jewish religion
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Advertising generally tries to sell the things that consumers want even if they should not wish for them. Adverting things that consumers do not yearn for is not effective use of the advertiser’s money. A majority of what advertisers sell consists of customer items like food‚ clothing‚ cars and services-- things that people desire to have. On the other hand it is believed by some advertising experts that the greatest influence in advertising happens in choosing a brand at the point of sale. Advertising
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UNIFYING THE MARITIME AGENCIES: THE IMPORTANCE OF MARINA AS THE FOREMOST AUTHORITY ON MARITIME ISSUES The Filipino shipboard personnel have been a major contributor to the Philippine economy through its foreign exchange earnings in the amount of more than $3 Billion annually. Yet historically‚ when it comes to welfare support and training implementation‚ the government has been lacking in these aspects. Consequently‚ since the maritime field has been upgrading its laws and improving its training
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Isn’t that wrong?” I would think in my little eight-year-old mind. Still to this day‚ I wonder why a store that is trying to get more business from women would show pictures that turns mothers away and the advertisements are appealing to men. Advertising is around everywhere‚
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Regulatory Agency Paper HCS/430 September 24‚ 2012 Jeanette Fetter Regulatory Agency Paper Health care agencies and governmental agencies all share the role and the responsibility to health the public to evolve‚ and update information regarding that specific organization responsibility to help the public to face health care challenges. In this paper we will review one of the governmental agencies that has the responsibility to manage a range of public health crisis‚ play that plays a
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increasing numbers of advertisements from competing companies. To what extent do you think are consumers influenced by advertisements? What measures can be taken to protect them? In today’s material world‚ we are inundated with various form of advertising and everyone has different perspective about them. In my view‚ advertisements are dangerous as they encourage us to buy things without thinking‚ and young people‚ in particular‚ need to have some protection from them. The first point to make simplify
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believe‚ is the powerful nature of advertising. It has learnt to play with and enter the human mind in subtle ways‚ further manipulating the choices and preferences of the consumer. This paper will further look to evaluate the effectiveness of these adverts‚ by focusing on the contention that consumption plays a role in identity. In order to understand the link between consumption‚ identity‚ and advertising‚ it is important to gain a background on advertising perceptions and theories. On one hand
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Econ (2009) 7:207–236 DOI 10.1007/s11129-009-9066-z The effect of advertising on brand awareness and perceived quality: An empirical investigation using panel data C. Robert Clark · Ulrich Doraszelski · Michaela Draganska Received: 11 December 2007 / Accepted: 2 April 2009 / Published online: 8 May 2009 © Springer Science + Business Media‚ LLC 2009 Abstract We use a panel data set that combines annual brand-level advertising expenditures for over three hundred brands with measures of brand
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