Jefferson Pilot: Growing the Sales Force Discussion Questions 1. What are the advantages and disadvantages of using a career sales force versus an independent sales force? A career sales force that the company hires‚ trains‚ supervises‚ and compensates likely will be more loyal than an independent sales force. As the case notes‚ these career salespeople sell only JPF policies. They also learn and contribute to establishing and maintaining the organization’s “culture.” They learn how things work
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common types of the sales force organisational structures are discussed below: 4.1 Functional Organisational Structure A standout amongst the most widely recognised sorts of organisational structures‚ the functional structure which departmentalises an association taking into account the common jobs functions. Benefits: It provides an association with a useful structure would bunch the greater part of the advertisers together in one office‚ assemble the greater part of the sales representatives together
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CASE IBM : Restructuring The Sales Force In 1993‚ IBM’s Board of Directors decided the time was right for dramatic action. The once proud company had seen its sales fall from almost $69 billion in 1990 to $64‚5 billion in 1992. In the same period‚ profits plunged from $5‚9 billion to a loss of $4‚96 billion. In April 1993‚ the Board hired Louis V. Gerstner‚ Jr. to serve as its new Chairman and Chief Executive Officer and to turn the company around. Just three months into the job‚ Gerstner announced
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No sales person in an organization is an island. The concept of team selling has become the trend in today ’s business environment because it is successful. Team selling utilizes each sales person ’s strengths‚ enhances one ’s contribution‚ increases productivity and reduces turnover. Success in sales happens as the result of planning and effective execution. Careful coordination o f many resources are required on the selling side and the customer ’s side throughout the sales process. The goal of
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Module Manual: Going To Market: Managing the Channel & the Sales Force PGDM 2011- 2013 Course Credits: 04 Course Marks: 40 1-INTRODUCTION TO THE COURSE * Going to Market introduces the students to the sales and distribution discipline as the final delivery vehicle of marketing and covers elaborately its two constituents --Managing the Channel (External to the organization) and the Sales Force (Internal to the organization). * * A product or service has been
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EXECUTIVE SUMMARY The report has discussed the ‘Importance of Sales force to Strategic development of a company’. The case of Auckland Engineering Plc. has been examined and the various problems like higher price and over expenditure on advertising have been discussed. The role that a sales team can play in solving these problems like defending their price by focussing on the quality of the product has been observed. Sales team play a vital role in gathering up-to date information about the market
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DISSCUSS THE IMPORTANCE OF TRAINING AND DEVELOPING THE SALES FORCE? 1.1 INTRODUCTION According to Dr Breeze‚ 2004 good training is the beginning‚ not the end. Many new employees come equipped with most of the knowledge and skills to start work. Others may require extensive training and development before getting ready to make much of a contribution to the organization. A majority‚ however‚ will at one time or another require some type of training or development activity in order to maintain an effective
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Chapter7 ANSWERS TO DISCUSSION QUESTIONS 1. How is e-business “redefining old business models‚ with the aid of technology‚ to maximize customer value? e-business is more than just buying and selling of products and services through the means of digital media. Whereas e-commerce concentrates on buying and selling‚ e-business encompasses e-commerce and a whole lot more. For example‚ e-business includes both front – and back-office applications that form the engine for modern business. e-business
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HP: Overhauling a Vast Corporate Sales Force Background of the Case HP being one of the world’s most famous companies had faced problems in their corporate sales. This resulted to flattened revenues and profits as well as the dropped of their stock price. Fortunately they have Mark Hurd‚ their newest CEO‚ was trying find out the real problem and seek for possible solutions. He found out complains from customer regarding on HP’s confusing management. Their frustrating structure had a multiple
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Conversational Selling Top agents makes as much as 30% of their business from for sale by owners (FSBO). Anyone who wants to build a bigger and stronger business will prospect FSBOs since they are a constant and continuous source of business. Don’t let somebody talk you out of this great prospecting source‚ because FSBOs should be a key component in building your business. We have included a few steps in which we are outlining the conversational selling process. Contact Landvoice at 888-678-0905
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