"Dove positioning in 1950" Essays and Research Papers

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    1950s Pop Culture

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    Cherie Fanelle Introduction to Pop Culture 27 November 2013 Television Shows of the 1950’s and Mass Culture During the 1950s‚ the average American was an optimistic reflection of the traditional values of the times. Then as the world around them began to change‚ so did the types of television programming they were exposed to. The era of the 1950s was an extremely confusing time as America was trying to adjust to its new role as a competing superpower and still trying to maintain the strong foundation

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    Hair Spray In The 1950s

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    of World War II (1939–45)‚ many people considered the 1950s to be the beginning of a modern world‚ full of new products that would make their lives easier. The bright‚ the shiny‚ and the new were valued above all‚ and fashions reflected this. Hair spray‚ made of liquid plastics and vinyl that harden when they are sprayed on the hair to form a kind of shell that keeps the hair from falling out of its style‚ became very popular during the 1950s and early 1960s. Styles were crisp and clean‚ and hairstyles

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    1950 Gender Roles

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    We are persuaded through different types of media that the 1950s was a period of economic development‚ a period social change and awareness‚ and a period where women were fulfilled coming back to their pace in the home after the Second World War. Encompassing women with materialistic “necessities” to improve the home and the emphasis on family life and gender roles in the 1950s showed women their place in society. However‚ the expectation of society to fit in with gender roles has consequences. There

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    Products‚ Positioning‚ and Market Segmentation Thorson‚ Esther (Ed). 1989. Advertising Age: The Principles of Advertising at Word. Lincolnwood‚ IL: NTC Business Books. Advertising professionals realize that the heart of any campaign is the product and the position it holds in people’s minds. Products and their brand names are newsmakers themselves. Wendy’s hamburgers‚ Apple computers‚ and California raisins (particularly when they sing and dance) are objects of our attention and interest

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    Higher Education in Japan The Japanese higher education system can be distinguished as an example of diversified mass higher education in a highly industrialized country. Higher education system consists of various categories and types of institutions that are different in their missions‚ functions‚ academic standards‚ prestige‚ status‚ and financing methods. After World War II‚ especially from the 1960s to the 1980s‚ the increase in higher education institutions was very striking. The number

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    Computers in the 1950's

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    Computers in the 1950 ’s People have been in awe of computers since they were first invented. At first scientist said that computers would only be for government usage only. "Then when the scientists saw the potential computers had‚ scientist then predicted that by 1990 computers may one day invade the home of just about ever citizen in the world" ("History" Internet)‚ the scientists were slightly wrong‚ because by 1990 computers were just beginning to catch on. Then a few years later when scientists

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    1950s vs Today

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    Throughout history the roles of women have changed dramatically. Since the 1950’s‚ women have slowly but surely evolved into the individuals one sees today in public offices‚ law firms or even the five o’ clock news. However‚ this evolution did not occur over night. Although women in the 1950’s and today have dealt with similar stereotypes‚ today life has greatly improved because women aren’t as pressured to get married‚ are taken more seriously in the business world‚ and are even making as much

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    Anti-Communism in the 1950s In 1950‚ fewer than 50‚000 Americans out of a total US population of 150 million were members of the Communist Party. Yet in the late 1940s and early 1950s‚ American fears of internal communist subversion reached a nearly hysterical pitch. Government loyalty boards investigated millions of federal employees‚ asking what books and magazines they read‚ what unions and civic organizations they belonged to‚ and whether they went to church. Hundreds of screenwriters‚ actors

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    1950s Advertising History

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    The 1950s were arguably the golden age of television and many people of a certain age look back fondly at some of the shows of the time – “The Lone Ranger”‚ “I Love Lucy” and “Gunsmoke”. These shows were in black and white and were watched on a set that got its signal from a huge antenna on the roof‚ but they were loved just the same. Almost as compelling as the TV shows themselves‚ were some of the commercials of the time. TV was still a novelty during the 1950s and companies were anxious to cash

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    Fashion In The 1950's

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    The 1950’s was a time of change‚ wars were happening around the world. Not only were wars happening in the 1950’s vaccines were being made to help those who were sick or injured. The vaccine for Polio was invented in 1952 by Alexander Fleming then it was adjusted. Vaccines weren’t the only thing being invented in the 1950’s‚ a credit card was made on October 31‚ 1950 the credit card went worldwide trending. The 1950’s was a time were it was turning from having dull items to newer more advanced items

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