Services purchased at brick and mortar versus online stores‚ and shopping motivation Rajasree K. Rajamma Charles F. Dolan School of Business‚ Fairfield University‚ Fairfield‚ Connecticut‚ USA‚ and Audhesh K. Paswan and Gopala Ganesh Department of Marketing and Logistics‚ College of Business Administration‚ University of North Texas‚ Denton‚ Texas‚ USA Abstract Purpose– This study seeks to explore the idea that consumers select a particular shopping mode – i.e. bricks and mortar versus online outlet
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vs. Brick-and-Mortar Shopping The Internet has changed the way we do virtually everything‚ including the way we shop. However‚ shopping is not the only thing that has changed. In the last decade we have changed the way‚ we apply for loans‚ study‚ and even plan a vacation. Doing any of these things would have been impossible a few decades ago. At present‚ online banking‚ paying bills‚ ordering new services‚ and shopping online have become part of our daily lives. Traditional brick-and-mortar stores
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Online vs. Brick-and Mortar shopping LaRoma Webb University of Phoenix Abstract It seems that many of us are discovering a new and more convenient way of shopping‚ and this would be online. Online shopping has become a major way of making purchases today‚ and it seems to offer everything that your local department‚ grocery‚ or drug store does‚ only with more convenience. On the other hand‚ there are those “Die-Hard” shoppers
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Online Shopping versus Brick-and Mortar Shopping By: Cheridy Burleson Course: COM/155 Date: February 22‚ 2013 Instructor: Vince Colvin Shopping is something consumers do regularly‚ but over the years a new way of shopping has become available that may change how they shop. Consumers should know the benefits of online shopping and brick-and –mortar shopping. If they take the
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Online Vs. Brick-and-mortar shopping In today’s economic society people are more cost conscious and look for sales and deals when they make purchases. As people are becoming more frugal in their spending‚ there are still millions of dollars spent annually on purchases. Today’s technology has helped with finding the best deals and although the basic concept of shopping has not changed‚ the way people shop has changed from brick-and-mortar shopping to logging online and shopping.
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Brick & Mortar vs. Online Stores Saving money takes time and sensible planning. As for an online business owner saving money leads to further funds for the business. Brick and mortar shopping and online shopping have their own positives and negatives. With careful research‚ a shopper can find many deals when combing both brick and mortar and online shopping. When choosing to shop online or at a brick and mortar store‚ a customer must start by weighing the pros and cons of each
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In modern society‚ the options for the consumer are endless. Brick and mortar businesses are starting to become an endangered aspect of the business world. Many companies are turning to e-commerce and e-business. One recent statistic states‚ “E-commerce and online auctions will see a 16.9% revenue increase by the end of 2009.†There is no doubt that E-commerce is taking its turn in the consumer world. Among this research is the corporate giant‚ Wal-Mart. In this paper we will be discussing
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Paper Books or E-books/E-reader Although reading is one of the crucial elements that have an impact on people’s life‚ technology has also made an impact on books. Now there are e-readers like: Kindle‚ Nook‚ and IPad. To some people‚ reading is entertainment anywhere and anytime. So which one is worth buying‚ paper books or e-books/e-readers? An e-reader can hold at least a thousand or more books‚ which are for sure more books than books you can carry in your backpack. E-readers are
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challenges‚ they have the hard to shop for friend or family member that results in a cash gift‚ or they find that perfect shirt‚ in a color they love‚ but the store is out of stock on their size‚ so they either settle on a color that they like in their size or they join the 167 million others in 2012 by shopping online. It is predicted that in 2016 E-retail spending will increase by 62% over the amount spent in 2012. Online shopping offers many benefits over their brick and mortar counterparts‚ including
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Online Shopping Versus Traditional Brick-and-mortar Shopping Consumers are making purchases daily. There are a number of occasions and reasons prompting people to shop. Special occasions such as birthdays‚ anniversaries‚ and holidays all contribute to retail sales. Sustaining one’s daily life through purchase of food‚ clothing‚ personal hygiene products and cleaning products also contributes to the economy through commerce. How do most people like to shop? In recent
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