Lecture • What is E-Marketing? • E-Marketing: Past‚ Present‚ Future • Part B: Unit Overview / Assessments 3 E-Marketing - Definition • “E-Marketing is the use of information technology for the marketing activity‚ and the process for creating‚ communicating‚ delivering‚ and exchanging offerings that have value for customers/ clients / partners‚ and society at large.” (Strauss & Frost‚ 2012‚ p. 28) 4 Needs‚ wants‚ and demands Products Core Marketing Concepts Markets Value
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CONCEPT PAPER A Concept Paper is about the in-depth analysis regarding an intangible thought‚ theory‚ or idea. The goal of writing a concept paper is to explain a particular idea to the audience or readers objectively. Whenever an idea has to be explained‚ a concept paper is needed. If the audience has no knowledge about the topic‚ your job should inform them. If your audience has some knowledge‚ your job is to add new things or new idea about the topic. A concept paper is prepared as a prelude
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expected to memorize the information‚ this is known as the banking concept. If the students only memorize the information‚ are they even learning what the information truly means or are they just memorizing the information long enough to take a test? The "Banking" Concept of Education is not only ineffective but also contributes to students suffering with the inability to think for themselves and creatively. In his essay‚ The "Banking" Concept of Education‚ Paulo Freire basically states that education is
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Elements of Montessori Education Montessori education is a child centric method of education that caters to the complete development of the child. The three key elements of the Montessori method are - The adult (Directress)‚ Prepared environment & Montessori materials. The adult (Directress) The Montessori directress plays an important role in the development of the child. She needs to offer the child what he needs‚ but unobtrusively & indirectly. She should stimulate the child to work for
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for Marketing Capital University of Economic and Business BTEC Center No. of Assignment: One Unit Level: H1 Unit Code: Unit 1 Unit Tutor: Di Jin Students: Dingjianyu ‚ Date of issue: 2011 Date of submission: 27th May 2011 Contents: 1Introduction 2 2Analyze marketing mix strategy adopted by each store including. 2 2.1 describe how products are developed to sustain competitive advantage 3 2.2 Explain how distribution is arranged
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accounting concepts are rules and guidelines which the accountant follows and uses when deciding between differing options to make. They help to ensure the accounting information is presented accurately and consistently. All formal accounting statements should be created‚ preserved and presented according to the concepts and conventions’. The following will look at each of the concepts and conventions and relate them to the profit and loss account for a sole trader. GOING CONCERN This concept assumes
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Abortion Abortion is the removal of a fetus from the uterus in an attempt to terminate a pregnancy. This is both a social and moral issue. The abortion procedure can be performed up to the sixteenth week of pregnancy. By the sixteenth week of pregnancy the fetus can hear external voices‚ sleep‚ and dream. The fetus’ heart is even circulating blood through its tiny body at this point. Therefore yes the fetus is a human being just as we are and it has every right to live. During the 1800’s in
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® keep it simple science Copying is permitted according to the Site Licence Conditions only HSC Biology Topic 1 MAINTAINING A BALANCE What is this topic about? To keep it as simple as possible‚ (K.I.S.S.) this topic involves the study of: 1. ENZYMES & HOMEOSTASIS 2. TEMPERATURE REGULATION 3. INTERNAL TRANSPORT SYSTEMS 4. EXCRETION & WATER BALANCE but first‚ an introduction... Living Things are Made of Cells Homeostasis All living things are composed of microscopic units
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Concept Analysis: Patient Advocacy College of Science and Health Professions Department of Health Professions: Nursing The purpose of this concept analysis is to identify‚ focus‚ and refine how patient advocacy is perceived by professional nurses in the nursing community. This paper will follow the Walker and Advant (2011) method of concept analysis to identify the concept of patient advocacy from existing literature with the aim to analyze and provide clarity and direction for enhancement
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Monopolistically competitive market In Principles of Economics (third edition)‚ N. Gregory Mankiw describes the market as the combination of buyers and sellers of a particular good or service (64). Economists have defined three key elements for any industry to be classified in the market: the number of firms‚ the similarity of the products and the ease of entering a certain industry. By using these features‚ four market structures can be classified—perfect competition‚ monopolistic competition‚
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