CASE: I Playing to a new beat: marketing in the music industry Questions: 1. Discuss the micro and macro forces that are affecting the music industry. Answer : Factors affecting the music industry include the following: • Consumers have created a new value curve for the music industry • Online file sharing and downloading where copyright holders are bypassed has put the traditional business model of the music industry in doubt • Competition for consumers time‚ attention
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Australian Government provide money to car manufacturers to prevent them from moving their operations overseas? Discuss‚ drawing on contemporary debates about this issue in the news media. Introduction Car manufacturing in Australia was one of the strongest sector in the Australian economy. Within the past few months and ongoing weeks‚ there are several news being published that the Australian car manufacturing sector has become so small that that each car company is relying on the survival of
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Hybrid Cars Hybrid cars are the transportation of the future. Humans have been driving around since the 1880’s. They started off as simple‚ one-cylinder machines‚ to today‚ where they are twelve cylinder animals. From fuel-efficient coupes‚ to gas guzzling SUVs‚ or even the ultra expensive supercars‚ all use gasoline. The use of this gasoline makes or breaks the selling point of the car. We base the cars off of their utility; the gas-guzzlers may be the ones with the most torque and pulling
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The Free Enterprise System How the American System has changed Togar Johnson The ‘American Dream’ has recently transformed into the American nightmare. More and More people are retiring broke and are looking for some type of financial assistance either from families‚ government‚ or continuing to work past retirement. Not every American has the skill set to run a successful business‚ but more often than not‚ most Americans do possess a skill set that can be used to create individual wealth
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| List of Figures iii List of Tables iii 1 QUESTION 1 1.0 Introduction 1 1.1 Marketing Mix Decision at FitFlop 1 1.1.1 Product & Customer’s Solution 2 1.1.2 Price & Cost 4 1.1.3 Place & Convenience 4 1.1.4 Promotion &Communication 4 1.2 Conclusion 5 6 QUESTION 2 2.0 Introduction 6 2.1 Geographic Segmentation 6 2.2 Demographic Segmentation 7 2.3 Psychographic
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groups that have really been pushing their use. Tough these cars do not share the same performance qualities of some gas-powered cars; the current technology has been rapidly catching up. Hybrid vehicles have offered in some ways the best of both worlds. The cars are environmentally friendly yet offer the power and distance capabilities of other cars on the market. Furthermore‚ there have been many ways of supplying electricity to the cars including home-rechargeable batteries and hydrogen power. Electric
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Bikes vs. Cars Lots of people find it hard to differ a bike from a car. They normally choose the car and ignore the bike. Today in our country people are too lazy to see their similarities and just choose the one that’s easier to drive. Although they are similar by giving you transportation‚ they definitely have a large amount of differences too. Bikes are made and bought in a lot of different styles‚ sizes‚ and colors. Bikes have two wheels and are powered by physical labor from the driver
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Car Service - what should you expect? When organising a car service‚ it’s important that you establish what the service includes. Some garages will change only your oil filter‚ others will carry out a full service. A good garage will follow a service checklist as a confirmation of a job well done.. Does your car need a service? Most modern cars only needs a service once a year‚ but older cars require a service once every six months. The manufacturer’s service handbook will
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and John Stoll Swedish carmaker Volvo is planning to produce driverless cars that are aimed at reducing crashes‚ through the use of self-driving car technology by 2020. Volvo’s vision is that no one will be killed or injured in these driverless cars because there is no chance for human error. Volvo also believes that with the driverless car technology it’s developing‚ we could see virtually zero car deaths‚ at least in cars with this technology. Existing vehicles could be easily adapted to this
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BUY A HYBRID‚ SAVE THE PLANET Topic: Hybrid Cars General Purpose: To orally present information by sharing‚ defining‚ or explaining. Specific Purpose: To persuade my audience that hybrid vehicles are an environmentally sensitive and affordable for almost anyone. Central Idea: Hybrid cars have several advantages over conventional cars. Introduction I. Here is an alarming statistic: According to the website GreenerCars.com‚ the United States is the world’s largest emitter of carbon dioxide
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