Are we taking it too far by blaming fast food restaurant for obesity? Although throughout the years many people have claimed that obesity is a genetic disorder for the most part; results of recent studies strongly indicate that lifestyles rather than genetics are what are causing an obese society‚ because people choose to not exercise‚ not watch their diet‚ and eat fast food. For the past few decades‚ food companies had aimed their marketing at single meals‚ pushing to inflate portion sizes. That
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has found a new object to criticize‚ and this time it is fast food. All anyone ever hears these days is eat healthy‚ it will help you live a longer and more enjoyable life. Well it’s time to set the story straight about the greatness of fast food. Not only is it ten times better for you than these new "healthy foods" but its unique healing and educational powers can lead you to live longer and be smarter than ever. First of all‚ "healthy food" is not as healthy as its name makes it appear. I mean green
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Does Burger king or McDonald serve cheap and healthy Fast Food? Does Burger king or McDonald serve cheap and healthy Fast Food Abstract There are number of players in this fast food business like McDonald ‚ Burger King ‚ KFC‚ Wendy’s all are fast food restaurant which deals with variety of calorie intake food‚ some of them are nutritious while some of them are just fat intake. Research only McDonald and Burger King which has the healthy food. There has been some rules by the health government
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THE APPLICATION OF TOTAL QUALITY MANAGEMENT IN TERMS OF SERVICES OF THE SELECTED FAST FOOD CHAINS IN MARKET-MARKET AYALA MALLS A Thesis Presented To The Faculty of Taguig City University In Partial Fulfillment Of the Requirement for the Degree Bachelor of Science in Hotel and Restaurant Management BY Roselle L. Molina Jelly Mae R. Monsod Krecia M. Fanuncio Rodel
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satisfaction‚ and behavioral intentions in fast-food restaurants Hong Qin and Victor R. Prybutok Information Technology and Decision Sciences Department‚ College of Business Administration‚ University of North Texas‚ Denton‚ Texas‚ USA Abstract Purpose – This study aims to explore the potential dimensions of service quality‚ and examine the relationship among service quality‚ food quality‚ perceived value‚ customer satisfaction and behavioral intentions in fast-food restaurants (FFRs). Design/methodology/approach
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In the book‚ "Fast Food Nation" Eric Schlosser‚ gives abundance on information about the Dark- side of an all American Meal. Scholsser views the fast food industry from a Functionalist perspective and in some points and conflict perspective also. I chose both because the functionalist had a lot to do with the way these Corporations should operate. The employee’s don’t feel like there being treated equal. Schlosser gives details on how The Fast Food industry embodies the best and the worst
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dominant position in the fast food in the Philippines? What sources of competitive advantage was it able to develop against McDonald’s in its home market? Jollibee built a dominant position in the fast food market in the Philippines by creating a spicy homestyle hamburger that appealed to the Filipinos taste and created a fast food environment that was fun and family oriented‚ following the “Five Fs” (philosophy adopted by the company – friendliness‚ fun‚ flavorful food‚ flexibility‚ family) In
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“Retailing characteristics of fast food stores and their impact on customer sales and satisfaction” By:- Rajul Bhardwaj Lecturer‚ Faculty of Management Studies‚ Gurukul Kangri University‚ Haridwar(Uttarakhand)‚ India Table Of Contents:- Chap-1 Introduction 1.1 Global Retailing Industry..…………………… 1.2 The Far East Experience..…………………… 1.3 The Changing Food Retailing sector in Asia.. 1.4 Recognition of a Problem……………………… 1.5 Objectives of
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Kentucky Fried Chicken and Global Fast-Food Industry Executive Summary This case study will show a brief history of KFC (Kentucky Fried Chicken) and how it became successful. It includes a brief history of how it ended on the road and now known as one of the most famous fast-food chain around the world. Its SWOT Analysis (strengths‚ weaknesses‚ opportunities and threats) will show how they became famous and the things that they need to improve for their weaknesses and the opportunities that they
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study is focuses on the preferences of the BSBA Marketing 3rd year students on how they’re going to decide of what fast food chain they will choose in terms of: Product‚ Place‚ Price‚ Promotional Activities‚ and Service. Sub problem 1.0 what is the demographic profile of the respondents? 1.1 Age 1.2 Gender Sub problem 2.0 in what fast food chain they prefer to eat? 2.1 Jollibee 2.2 McDonalds
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